Marketing Director

Job description / Role

Plan and implement sales and marketing activities in order to meet company targets for growth, profitability and strategy by implementing GGC marketing & advertising plan with cost effective & timely manner and focus on the company Key Results Area KRAs.

People
- Communicate and cultivate training and career development of your employees.
- Keep information confidential.
- Maintain and develop corporate image and reputation, and develop the company's brands via suitable PR activities and intellectual property management.
- Manage & update GGC website contents
- Understand restaurants work procedures and identify methods for increasing foot traffic
- Select and manage external agencies.
- Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and mark-up factors.
- Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
- Consult to gain advice regarding the types of products or services expected to be in demand.

Sales
- Create a Strategic plan in order to exceed company objectives.
- Write and negotiate sales & marketing contracts according to corporate procedures.
- Evaluate sales & marketing campaigns (product and brand driven).
- Prepare the yearly Marketing campaigns budget
- Develop promotions plans as required
- Organize and manage GGC events
- Ensure that GGC news are announced through different medias
- Build a strong relations & distribute gifts to VIPs i.e. Malls Managers , news papers/ magazines editors
- Review the marketing and promotional material before finalization & ensure that it matches with GGC standards
- Coordinate and manage Marketing research projects including design , data collection , data analysis and reporting;
- Establish research methodology and design format / tools for data collection as customers feed back, surveys , opinion polls or questionnaires;
- Contribute to the Strategic planning of an annual or long-term marketing plan to drive forward agreed company objectives.
- Develop strategic relations to secure sponsorship and alliances to assist with the publicity and funding of marketing projects.
- Monitor competitor activity either by self or by third party.
- Deliver and attend events programs, ensuring brand presence.
- Create or maintaining and/or updating mailing database.
- Integrate PR / advert / promo to maximize cash spends.
- Outline crisis management procedures for PR

Profit
- Active support in order to exceed company objectives.
- Participate in the budget process.
- Plan and implement sales and customer retention programs
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.

Others
- Perform any other duties as delegated by the CEO
- Manage relevant reporting of management and financial information for the marketing department

Requirements

- Bachelor degree in marketing management
- Computer literate
- Excellent Arabic & English language
- Excellent communications skills
- Minimum of 7 years’ experience in similar role and industry

About the Company

Oil and Gas exploration is evolving on a global scale, putting the need for specialist talent at the top of the agenda. Its a vast, political, complex, heavily candidate-lead market with the emphasis on dynamic, multiple project opportunities, rather than the pre-recession security of long-term positions.

For businesses, the need to innovate in emerging, competitive markets has put the pressure on and with major oil companies selling off their assets to smaller independent operators, the games gained plenty of new players too.