Job closed
Ref: MP540-11
Job description / Role
Design, develop, and execute marketing strategies and all aspects of marketing programs inside the channel. Determine the most appropriate medium to advertise products at the best cost. Assist in providing a positive organizational image to the general public, SMB & Enterprise channels, and media. Oversee preparation and dissemination of press releases and coordinate media events or seminars.
Responsibilities:
a. Design, implement, and facilitate annual marketing plan and strategies to meet organizational objectives. Aim to maximize the ROI of marketing resource to reinforce EnGenius brand awareness and preference in MEA.
b. Organize and implement seminars in MEA.
c. Build brand identity across the IT industry and provide a recognizable corporate image in MEA.
d. Managing PR strategy and programs in conjunction with Medium to ensure effective and active coverage in the media with a continuing stream of images releases.
e. Writing, editing, and coordinating company's press releases and press materials.
f. Identify target markets and develop strategies to communicate with them.
g. Travel and organize seminars, trade shows, conferences, and sales kick-off meetings.
Requirements
a. 3 to 5 years hands on marketing and PR experiences in UAE covering MEA regions.
b. Manage marketing for networking products such as Access Points, Switches, and IP Cam's is a plus.
c. University major in Marketing or Business Administration.
About the Company
EnGenius is the pioneer of Long Range high power wireless solution provider in the telecommunication industry. Stability, sensitivity and penetration capability are our key success factors and competitive edge in achieving customer satisfaction. As a leader of wireless technology, EnGenius stays ahead of the trends and promises to provide high quality products and services to its customers globally. Get connected, get EnGenius.