Marketing Manager - Mall Management

Job description / Role

Marketing Manager - Mall Management - Cairo Festival City - Cairo, Egypt

We are seeking to hire a Marketing Manager to ensure that through direct involvement with the Retail Marketing team, our in-house creative Marketing and Communications and all parties and companies that the Festival City brand is associated with, whether owned by the Al-Futtaim Group or a supplier. This role is also required to contribute into the overall Festival City site wide marketing. Your Job responsibilities will be including but not limited to the following:
- Influencing, interpreting and implementing the Marketing Strategy, Branding, Communications, Event Management, Market and Competitor Analysis.
- Lead a new effort, focused on creating and optimising go-to-market tactics, competitive analysis and marketing development initiatives.
- Assisting the Director: of Shopping Centers in developing a multifaceted marketing & communications plan that is realistic, deliverable and measurable for CFC Mall and site wide projects.
- Setting and managing multi-million marketing budgets for the benefit of for Retail Department and other CFC site wide projects.
- Working to pre-agreed timelines and setting objectives and targets for the department, and assuring key deliverables are achieved on budget each financial year.
- Liaison with in-house and external service providers, and advertising agencies to ensure a comprehensive and cohesive customer-focused approach is taken in all communications activities, also creating cross-media packages and establishing best practices tailored to best support the peculiarities of the MENA region.

Requirements

- BA in Marketing / Business Administration / Mass Communication
- 10 years of experience in marketing preferably marketing of shopping and commercial center(s)
- Experience and knowledge in real estate marketing
- 4 to 7 years in a managerial position

Job-Specific Skills:
- General Marketing Experience.
- Social media knowledge.
- Digital Advertising and media knowledge.
- MS Office applications.

Behavioural Competencies:
- Ability to deal with various people,
- Manage simultaneous jobs, to set priorities.
- High trouble shooting capability.
- Creative and good writing and presentation skills

About the Company

Established in the 1930's, the Al-Futtaim Group initially operated as a trading enterprise. Rapid development throughout the 1940's and 50's saw it establish itself regionally as an integrated commercial, industrial and services organisation, positioning itself one of the leading business houses in the lower Gulf region. Today, it operates collectively over 40 companies bearing the Al-Futtaim name, dominates many market segments in the UAE, and has expanded its sphere of operation to include Bahrain, Kuwait, Qatar, Oman and Egypt.

The Group comprises a diverse range of strategically positioned operating subsidiaries and associate companies, structured to give the Al-Futtaim Group the flexibility and versatility to keep ahead of local competition while keeping pace with the ever-evolving global business scenario. The Groups continued investment in world-class systems technology is clear evidence of its commitment to maintain leading edge performance and service delivery.

The success of the Al-Futtaim Group can be attributed to a business approach that combines the ability to change with the traditional values of integrity, service and social responsibility that define its core business philosophy. This, linked with the Groups belief in decentralisation, gives the heads of the operating companies a high degree of functional autonomy and authority, providing the Group with essential flexibility, and individual employees a clearly defined work culture and sense of responsibility.