Arabic Copywriter / PR Manager

Yeomans Executive

Dubai, UAE

Ref: NP845-86

Job description / Role

Employment: Full Time

Up to AED 20,000 per month

Our client is currently seeking a Copywriter/PR Manager who will be responsible for enhancing our clients external communications initiatives, to improve how they connect with their customers, the media, influencers and employees.

Reporting to the Director of Strategic Marketing, PR & Communications you will play a key role within the marketing and communications division, developing key English and Arabic language content, and implementing strategic PR programs to achieve significant increases in brand awareness and ultimately driving increased footfall at retail locations.

Key Accountabilities:
- Plan, develop and implement retail oriented PR strategies and programs for the organization and its business verticals
- Collaborate with marketing, business verticals and spokespeople on messaging and storytelling
- Draft key content including press releases, key message documents, FAQs, etc.
- Work with the PR agency to drive PR opportunities for our client, including public speaking engagements, industry events, bylined article placement, proactive media interviews, etc.
- Provide support and counsel on everything from brand positioning, storytelling, and thought leadership to news angles to corporate positioning and messaging
- Manage day-to-day activities of agency resources to produce desired outcomes
- Measure, monitor and report on media and influencer results
- Support as required content development for retail-store launches, marketing activations.

Requirements

- 2-4 years relevant experience in public relations and communications
- Excellent written and oral communication skills in English and Arabic
- Bachelors degree in public relations, communications, journalism or related field required
- Proven successes in both traditional and interactive PR channels
- A strong-sense of teamwork and ability to both manage AND execute programs
- Must be able to present portfolio of work, including writing and digital samples as well as examples of where PR efforts have translated to increased footfall
- Strong writing skills, previous experience as a copy-writer desired.

If you have all the skills and experience required please apply now.

About the Company

Yeomans Executive DMCC is a boutique Global Executive search firm, based in the Middle East, sourcing globally for our locally based clientele. We have built our business and reputation through deep long term relationships with our clients.

We are renowned for successfully challenging traditional search firm models through being easier to deal with, highly innovative and consistently more efficient in delivering outstanding candidates for critical senior roles.

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Assistant Vice President salaries in UAE

Average monthly compensation
AED 42,000

Breakdown available for industries, cities and years of experience