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Job description / Role
With over 40 years of experience, Mothercare is the UK's premium retailer for the mother-to-be, her baby and young children. Mothercare currently operates 250 stores in the UK and 221 franchise stores in 44 countries worldwide. Mothercare has a premium image throughout the world, earned through the highest quality of its products and professional customer service. All products sold in Mothercare stores meet the toughest European safety standards (certified to European Safety Standard ECE R44.03).
Mothercare has been present in the Middle East since 1984. It has established itself as the leading brand offering the finest quality fashion, home and travel accessories for children and mothers to be.
Mothercare offers a unique one stop shopping experience for children and their parents through the widest assortments of fashion and basics for babies, children 1-10 years and maternity wear. A comprehensive range of Feeding, Bathroom, Bedroom and Travel accessories is also available in most stores.
With home delivery and assembly service (where available), combined with a 6 months guarantee on Nursery, Pushchairs and Car seats, customers are reassured of the highest quality products and service.
The Role:
The Area Manager is responsible for all store & Employee development, & accountable for visual merchandising in assigned stores. Actively contributes to development of business initiatives relevant to brand projects
Responsibilities:
* Lead store teams to achieve their sales targets shrinkage targets & control operational costs in order to meet the Business Plan.
* Maximize the potential of Store Management & Employees through performance management, coaching, & identifying development opportunities to ensure all stores are staffed correctly including succession planning & ongoing monitoring of manpower planning.
* Champion the brand in stores & create a two way feedback loop with the brand teams to enhance business performance, including recommendations for promotion or mark down.
* Build external networks to understand market trends & competitor activity that once fed back into central teams allows us to maintain a competitive advantage.
* Contribute to all aspects of business development including new store openings & recommendations for closure. Liaise with internal & external parties to facilitate.
* Ensure internal & external customer service is excellent through brand specific & company wide training initiatives.
* Fully utilize company reporting systems to monitor brand performance & implement corrective action when necessary.
* Ensure adherence to all company policies & procedures.
Requirements
* Fluent written and verbal English. Arabic preferred.
* Commercial awareness.
* Retail background.
* Minimum 3 years retail multi store management experience.
* Understanding of supply chain/inventory management
* Thrives in multi cultural environments
* PC literate
About the Company
As a leading international franchise operator, with nearly 90 of the world’s most recognised brands in its portfolio, Alshaya Group brings great shopping, dining, leisure and hospitality experiences to millions of customers across the Middle East & North Africa, Russia, Turkey, Europe and beyond.
Alshaya Group is a dynamic multinational business and family owned enterprise with a consistent record of growth and innovation. For 35 years, Alshaya has been a pioneering force in brand franchising, using its exceptional knowledge and experience to expand at pace.
Our portfolio of well-loved international brands includes Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, The Body Shop, M.A.C, Victoria’s Secret, Boots, Pottery Barn, KidZania and, coming soon, Hampton by Hilton.
From one retail franchise store opened in Kuwait in 1983, Alshaya Group has consistently grown and diversified and today offers customers an unparalleled choice of brands across multiple sectors; Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings, Leisure & Entertainment, and Hotels. A diverse, skilled team of 53,000 people from 120 nationalities support more than 4,000 stores, cafes, restaurants and leisure destinations, a growing online business and a commitment to delivering great customer experiences.