Job closed
Ref: HP279-2739
Job description / Role
Our client is a leading retailer in the UAE seeking an Assistant Customer Communication Manager to assist the customer communications manager. The role will entail integrating of the direct consumer contact planning programs ensuring continued improvement in returns from customer marketing activity.
FUNCTIONAL RESPONSIBILITIES:
- Drive collaborative CRM campaigns by liaising with the Marketing Operations and Retail Business Unit teams on a day to day basis and ensure that below the line activity is integrated.
- Determine the targeting criteria for consumer marketing activity in coordination with Marketing Operations and Business unit teams to ensure appropriate coverage and effective communication to the customer.
- Develop and implement required communication in coordination with the Program Team and Marketing Operations/Business units teams to ensure the loyalty program is represented appropriately through the inclusion of offers unique to customers.
- Ensure the introduction of best practices for email, SMS and DM design campaigns by providing direction to the development team.
- Implement campaign management processes, business rules, technology deployment and enhancement with in the function to ensure efficiency and economies of scale.
- Working with the Analytical function, prepare and publish campaign performance reports
- Archive all campaign material from brief to creative execution along with cost benefit analyses and performance reports for future reference.
- Review campaign performances to identify effectiveness of customer marketing activity and determine key learnings to ensure continued improvement in below the line marketing activity.
Requirements
- Graduate or Post Graduate Degree, preferably in Marketing/Business Administration.
- Native English speaker is a must
- 3-5 years of multi-channel direct marketing experience including email marketing
- Computer Literate
- Ability to understand business issues and analytical data to create marketing campaigns
- Good communication skills and organization skills
- Attention to detail
- Interpersonal skills
If this role is of some interest to you please apply now.
About the Company
Mackenzie Jones Middle East has decades of recruitment expertise in various industry sectors. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies and candidates as individuals who have unique needs.
So we always listen, constantly learn, occasionally challenge and frequently advise. Its all part of a service renowned for its courtesy, consideration and dedication. Based in Dubai since 2006, our office covers the GCC and Levant countries and with the right regional expertise, we are the leading specialists.
Were growing rapidly because people appreciate our honesty, commitment and results.