Assistant Marketing Manager
General Motors (GM)
Dubai, UAE
Ref: KP687-09 		General Motors (GM)

The Role


The Role

The Assistant Marketing Manager contributes to the overall brand development, performance, and coordination for all vehicle brands in her/his portfolio.

1. Assists in developing brand strategies and plans
2. May develop brand strategy and plan for non-core models, at discretion of Marketing Manager
3. Assist Advertising Manager (AM) in the development and execution of consumer engagement plans
4. Organizes and leverages marketing information to develop unique competitive advantages for the brand
5. Mobilizes centers of expertise to execute the plan
6. plays a role in linking the segment marketing team to the field – solicits field input and provides brand plan direction, morning meeting presentations, sales aids
7. Interfaces with the Global teams to obtain information as required
8. Supports processes related to model year changes (pricing & VOGs)
9. Maintains the Book of <Brand>, ensuring updates are made in a timely fashion, and shared with the appropriate parties
10. Supports research activities that contribute to the development of effective brand communication strategies and execution
11. Carryout special assignments as directed

Requirements


Requirements

1. Marketing experience 3-5 years.
2. Marketing Degree background with Bachelor's degree (required) MBA (Optional).
3. Multinational company experience.
4. Automotive experience(not critical).
5. Advertising and sales knowledge; overall understanding of the region.
6. Analytical skills; multi-tasker; negotiating skills; proficiency with common computer applications.

About the Company


About the Company

General Motors Company (NYSE:GM, TSX: GMM), one of the world’s largest automakers, traces its roots back to 1908. GM and its strategic partners produce cars and trucks in 31 countries, and sell and service these vehicles through the following brands: Buick, Cadillac, Chevrolet, GMC, Holden, Isuzu, Jiefang, Opel, Vauxhall and Wuling. GM’s largest national market is China, followed by the United States, Brazil, the United Kingdom, Germany, Canada and Russia. GM’s OnStar subsidiary is the industry leader in vehicle safety, security and information services.

With its global headquarters in Detroit, GM employs 209,000 people in every major region of the world and does business in more than 120 countries. GM is headquartered in four major locations: GM Europe; North America (GMNA); South America; and GM International Operations (GMIO) is located in Shanghai, China. GMIO covers Asia Pacific and Middle East.

GM Middle East started in 1920s and the brands that are sold in the region are Cadillac, Chevrolet and GMC supported by a unique set of customer-focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company’s operations in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, UAE and Yemen in 20 dealerships.

GM has 2 facilities here in Middle East one is in Dubai World Trade Centre and the other, Middle East Distribution Corporation, which is located in Jebel Ali.

This Position is closed or expired