Job closed
Ref: GP381-444
Job description / Role
Core Purpose of Job:
To assist the Product Group Manager in the Management enhancement of an assigned product group within the context of the company’s overall goals and objectives, specifically in the area of Market analysis and strategic planning, Marketing plan development, Communications internally & externally on all issues affecting his portfolio.
Areas of Responsibility (AOR)
•Undertake ongoing market analysis
•Support developing the annual Marketing Plan and implementing, monitoring it
•Manage and lead ad-hoc cross functional project
•Liaise with agencies in the development of marketing programs
•Prepare a research brief and have input into the development of research proposals/ methodology’s.
•Prepare a pack design and brief agencies accordingly
•Prepare advertising and media briefs
•Support the market share gain of the assigned brand
•Prepare and organize the promotional calendar
Requirements
•4-5 years brand management experience in a reputed FMCG company (Beverage / Food Industry experience preferred)
•Market Analysis / Marketing mix
•Support developing Annual Marketing Plan
•Research briefs , media briefs , advertisement briefs
•Prepare & organize marketing promotional calendar
•Product development
If you feel you have the right qualities and experience to meet the challenges in this role please send your CV now.
About the Company
Almarai is the largest integrated dairy foods company in the world with an unrivaled reputation synonymous with delivering excellence and quality across its entire range of products. Operating across the gulf region, Almarai currently employs over 40,000 employees servicing some 60,000 retail outlets with a turnover that exceeded $3.6 Billion USD in 2015.