Job closed
Ref: LP003-382
Job description / Role
Working for an international ICT organisation, you role will be as follows:
- Develop and implement advertising strategy in line with the overall business plan to ensure the growth of quality users to land on the organisation's E-commerce site.
- Identify the right partners to run the online/offline compaigns with the best ROI.
- Monitor the performance of the partners and boost ROI by developing optimization strategies based on their performance.
- Optimize mobile campaigns on various levels such as country, operator, IPs, devices, product, banners and landing pages.
- Be responsible for managing the SEO programmes, to set targets and KPIs, and working closely with the Paid Search team to maximise overall search returns and expenses.
- Use SEO tools to monitor, analyse and optimise website activity, traffic trends, SERP rankings and customer acquisition/ecommerce metrics, through monthly and adhoc reports.
- Maintain good communication with partners to increase volume of traffic for campaigns where required.
- Create weekly, bi-weekly and monthly reports.
Requirements
- Direct relevant experience working in Business Development in the UAE (of GCC) e-commerce industry.
- Currently based either in the UAE or in the GCC. Candidates based outside the GCC will not be considered.
- In-depth understanding of Digital Marketing, this is ESSENTIAL for the role.
- Experts in media buying, ad trafficking through ad servers (DfA) and KPI optimisation.
- Strong verbal and written communication and presentation skills
- Knowledgeable in Web Analytics, CMS, Excel, XML Feeds and HTML.
- Ability to multi-task in a highly energetic, fast-paced environment.
About the Company
We are recognised leaders in international recruitment. We supply customers in 120 countries with an unrivalled resource network from 200. Our local knowledge provides them with straightforward and cost effective results.
With over 30 years experience providing supplementary staffing, Tangent have the ‘know how’ to deploy single consultants or entire project teams to anywhere in the world. With experts available in 190 countries we are here to supply 'in demand' and 'just in time resources' to our multi-national client base.
Tangent have worked with over 500 customers supplying contingent and campaign services. Our consultants and international researchers are adept at searching for the 'hardest to find skills' in restricted time frames. Our international recruiting database contains over 500,000 experienced candidates.