Corporate Communications Assistant Manager

Job description / Role

The assistant manager of Corporate Communication is a core member of the Corporate Marketing Group. She/he will join the Corporate Communications Division and will report to its Head.

The purpose of the job is to support the Corporate Communication Division across all its responsibilities:
- Optimize Samsung Gulf Electronics (SGE) corporate reputation in the region in support of business objectives, working across all stakeholder constituencies: media, customers, supplier-partners, government and industry leaders, academia, analysts, employees, shareholders, unions.
- Devise communications strategies to support the business objectives of AV, HA, HHP, and IT divisions.
- Measurably advance key stakeholder relationships.
- Implement SGE brand strategy, thereby driving and leveraging greater brand equity in the region.
- Devise and deploy strategies to enhance perceptions that SGE is a valuable corporate citizen and committed to a long-term partnership with the region.
- The overarching objective is to incrase BAS KPIs (especialy brand preference) and consequently foster product sales of all divisions on a sustainable
- As instructed by the Head of the Division, this positions responsibilities include:

Marketing Communication Strategic Planning:
- Support corporate marketing management in deploying brand communication architecture, strategy and plans
- Support product divisions in developing and implementing the integrated marketing communication plans of key product launches
- Deploy and implement the Company sponsorship strategy

Cooperation with Product Divisions:
- Work as a trusted marketing communication partner with the AV, HA, IT, HHP divisions
- Provide strategic counsel to business units on communication issues
- Take direct responsibility for managing parts of the integrated marketing communication plans as in mutual agreement with the product divisions

Brand Management:
- Advise on the development and implementation of advertising and sponsorship strategies to ensure consistent, positive presentation of SGE image to targeted audiences
- Apply and enforce applicable communication standards and formats (e.g., corporate identity, branding, editorial, web, advertising) to ensure consistency and clarity of communications
- Evaluate and track speech/presentation commitments, venues, and audiences and make recommendations on appropriate events in which SGE executives should participate for maximum value creation.
- Manage external communication agencies to achieve maximum ROI. Manage tasks across all SGE units to maintain and enhance efficiency

Corporate Social Responsibility:
- Work with key internal stakeholders to establish an appropriate local program consistent with global strategy and vision basis

Requirements

- Marketing, communication sciences, or humanistic academic background
- MBA is an advantage
- Initiative and ability to work in a multi-cultural environment
- Assertive, determined, flexible and creative and warm personality.
- Great energy and initiatives, creative, resourceful and meticulous nature
- Ability to perform and work under pressure of deadlines and quality standards

About the Company

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, Samsung is transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. Samsung employs 286,000 people across 80 countries with annual sales of US$216.7 billion.