Digital Art Director

Job description / Role

Focus:
The Digital Art Director leads the team to create digital ideas and directs the execution of the digital ideas through production/realization of the digital experience.

Position Responsibilities:
Develop Digital Creative Concepts:
- Develop digital creative concepts that achieve the overall business strategy while creating an exceptional digital experience for consumers
Develop Digital Comps:
- Flesh out the digital concepts into a tighter form showing how it would be executed. Executions could range from websites, online advertising, mobile, games, kiosks, social networks, to out of home/retail rich media development (video, audio, 3D, flash animation technologies)
- Design digital solutions by synthesizing all brand, business, and user inputs.
- Liaise with project team, particularly experience planning, project manager, analytics and technical to ensure executions are feasible. Ensure that brand guidelines and technical requirements are followed.
Oversee production/realization of end product:
- Guide the creative and strategic direction of the end product ensuring superior creative product are delivered and maximum client satisfaction is achieved
- Confer with project team to ensure all media is accurately linked and tracked in a manner that is consistent across all channels
- Perform quality assurance of end product to ensure it is in accordance with digital creative concept.

Requirements

Skills
Creative Direction:
--Ability to give clear direction and to make the work more focused on the simplest statement of the overall idea.
- Listens and considers others ‘input’ and establishes a collaborative environment
--Actively engaged in idea generation and executional excellence
Influence:
-- Communicates a compelling creative vision and way to realize the ideas in a way that inspires and engages all
-- Engenders respect/builds effective relationships internally and externally at the appropriate level.
Creativity:
-- Approaches new and different ideas with curiosity and open-mindedness
-- Has good judgment about which creative ideas will be effective and actionable
-- Fosters an agency climate conducive to the pursuit of creative and innovative ideas
Design Skills:
- Attention to detail
- Graphic design & typography
- Web icons
- Understanding grids in design
- Ability to adapt and come up with effective designs for all digital platforms
Technical Knowledge:
- Understanding the limitations and capabilities of HTML, CSS and flash
- Knowing the technical specification in design: Screen resolutions, Banner sizes and dimensions, File formats,Web specs such as dimensions, Social media specs such as facebook cover photo size, twitter background etc…
- Mobile and tablet design specifications and usability
- Full understanding of file formats and finalizing of files for production and development
- Ability to prepare technical design guidelines
UX and UI Skills:
- Understanding user journeys and flows
- Understanding the difference in user interactions for web, tablets and mobile devices
- Understanding Information architecture
Design Tools:
- Adobe Photoshop, Adobe Illustrator, Adobe Flash,
- Plus: Adobe Dreamweaver, Adobe Premier, Fireworks, Powerpoint (Master templates), Video Editing

About the Company

Kingston Stanley is the leading specialist marketing recruitment agency in the Middle East, working exclusively with clients and candidates across the full spectrum of the marketing sector since early 2011. We will help you find, screen and select the ideal candidate for your marketing jobs, and we have the largest, most current and qualified network of suitable candidates, ready to start immediately. Whether you have a role that urgently needs to be filled, or a killer portfolio, you’ll find what you’re looking for here. Strong ethics, honest hard work, integrity and marketing recruitment are the four pillars of our business and brand.