Digital Marketing Executive

Job description / Role

The Digital Marketing Executive works to engage existing clients and gain new ones through online and social media platforms and innovative forms of communication as well as developing and running offline ATL and BTL activities aimed to increase brand awareness and customer loyalty. He/she is also responsible for the management and update of group's websites contents.

Main Responsibilities;
-Social Community Development and Management, being involved in all aspects of Social Media activities executing them directly or through the Digital agency
-Websites management
-Online and Offline ATL and BTL activities
-Customer database; Building, maintaining and updating a strong database (CRM) through consolidated information from the boutiques.

Requirements

University Degree in Business or Marketing

Fluent in English/ Arabic or French would be a plus

Excellent Communication and Negotiation skills

Agency or in-house experience as Social Media or Digital Specialist/Coordinator or Executive
Knowledge of SEO and SEM campaigns
Knowledge of indesign-adobe suite technology
Knowledge of Major Social Media networks
Knowldedge of responsive design, HTLM 5

About the Company

Since 1983, Etoile Group has established at the forefront of the luxury fashion retail industry in the Middle East. It has the ultimate market know-how and regional experience and uses them to continually develop its brands. Its expertise of the industry stretches from launching to establishing brands through innovative multi-brand stores and iconic flagship franchises.

The Group has the credentials to back its claims; the fact that all the most respected international fashion brands have chosen Etoile is testament to its leading position.