E-Marketing Specialist |
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Qatar Airways
Ref: GP388-407
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The RoleThe RoleAbout Qatar Duty Free Qatar Duty Free is an award winning subsidiary of Qatar Airways, the national airline of the state of Qatar and currently operates at the Departure, Arrivals, VIP and Premium Terminal of Doha International Airport. As one of the fastest growing Duty Free operations in the world Qatar Duty Free will move its operations to the New Doha International Airport by the end 2012. Job Description: To facilitate the maintenance and adherence of a comprehensive search engine marketing strategy and policy of the QR Group. Manage and execute search marketing, search optimization programmes, all Social Media platforms, including initialising paid search programmes on behalf of Qatar Duty Free and select entities within the QR Group. Understand & analyze consumer search behaviour in order to provide the Marketing team with opportunities and reach across the consumer purchase cycle, leading to online sales, whilst enhancing the positive brand experience. Key performance indicators will be 1. Accountable to execute Search Engine Budgets with targeted ROI 2. Provide Business Intelligence based on market analysis 3. Plan and execute search engine marketing strategy 4. Innovation and creativity in work ethics 5. Ability to use to develop SOP's and systems that maximise revenue generations opportunities |
RequirementsRequirementsThe successful candidate will be an excellent communicator, a strong leader as well as have very good presentation skills. Ideally you will have a minimum of 3 years' experience in marketing (either in an agency or E-commerce department of a company) with at least at least 1 year work experience in a Duty Free or travel and hospitality industry environment. Very good knowledge about online sales and marketing technologies and latest industry trends across online retail and online travel in particular would be an asset. A Bachelors Degree with a focus on Marketing / advertising qualified will be an advantage. This is an excellent opportunity to play a key part in ensuring that the continued five star customer services that our customers have come to expect is operationally maintained. |
About the CompanyAbout the CompanyWelcome to a world of growing opportunities. Qatar Airways is the national carrier of the State of Qatar. Our global network now sees us flying to over 100 destinations worldwide and operating some of the youngest fleets in the sky. We are home to over 150 nationalities. Our mission is to deliver Excellence in Everything We Do. For us, that means we focus on the customers who fly with us. We understand that our customers choose to fly with us because we care for them. We know that every time we fly, we carry the hopes and dreams of our customers. Similarly we consider the hopes and dreams of our people. Our success is due to our leadership and the employment of high quality people who will enjoy living and working in Doha, Qatar. Qatar is a rising economic powerhouse and is fast establishing itself as one of the world’s newest and most vibrant hubs. Qatar prides itself on its technological advances as well as its educational and research facilities. It is rapidly becoming home to more expatriates and international businesses, as well as world-renowned 5-star hotels, spas and resorts. The city boasts the best in shopping, sports activities and has been host to many high profile international events. As the Airline of the Year 2011 and the only 5-star airline in the Middle East, the opportunities for career diversity, professional development opportunities to further your careers within the organisation are almost limitless. We truly believe that life is a journey, not a destination; therefore we help our people to realise all that they can be. Join one of the fastest growing airlines with an ever-expanding global network. If you wish to find out more about the Qatar Airways Group of companies and what we have to offer, then please visit our website. |
This Position is closed or expired
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