Executive – Social Media

Job description / Role

Ensure error free data is updated on social media platforms in order to develop brand awareness, generating inbound traffic, encouraging product adoption and development of the Intranet /Internet/ web and other related applications of corporate website.
• Check and update all relevant social media tools consistently and ensure error free content.
• Validate with the Web Marketing Online team in order to ensure social media tools are kept up to date.
• Update continually social media campaigns and day-to-day activities.
• Create account presence in social networking sites and feed content into social applications as needed.
• Follow-up on competitor’s social media initiatives.
• Update status of Blogger outreach program and build an active brand ambassador network to spread the word about the Company
• Check effective benchmarks for measuring the impact of social media programs for web marketing team.
• Check the audience response through various posts and respond appropriately in order to increase customer engagement.
• Record and deliver to assigned department feedback insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion
• Use technology/tools in social media platforms and their respective Participants and how they can be deployed in different scenarios
• Adapt the necessary support for video material for all the Visual Campaigns for the entire website and the TV Commercials for the organization.
• Check and rectify the web site data prototypes in English and Arabic and provide for easy navigation and browser compatibility.

Requirements

Educational Qualifications:
Primary: Bachelor degree in Science, specialization in Online Marketing/Social Media or equivalent with at least 1 year experience.
Alternate: Diploma in Computer Science / Online Marketing/Social Media or equivalent with 2 years of additional experience in related field

Linguistic Abilities: English and Arabic is a must.

About the Company

The Al-Sayer Group, is a leading progressive and proactive business group, headquartered at Kuwait, with diversified business interests in Automobiles, Transport & Heavy Equipment machinery, Car Rental & Leasing, Insurance Brokerage, FMCG, Tires, Oil & Paints, etc. Since its inception the company has focused on total customer satisfaction which has resulted in a good customer base. Our continuing commitment to excellence was recognized in 1997 when the company received the first ISO 9001 certification for achieving an international standard of quality and service specifically for service and repair of automotive and commercial vehicles and the sale of spare parts as Toyota / Lexus franchise.