F&B Brand Manager

Azadea Group
Dubai, UAE

Ref: KP561-356
Azadea Group

The Role

The Role

The F&B Brand Manager is responsible for leading the strategic development and growth of the assigned F&B brand. He/she contributes to the development of his/her brand in terms of store operations and growth, event planning, business analysis, new products and menu development.

Coordinates the brands activities to obtain optimum efficiency of operations with minimum costs in order to maximize profits and ensure high quality standards for sales, rotation and loss.

Recommends and leads specific brand training and inspects brand operations to ensure that it is correctly functioning according to brand standards.

Takes ownership of new markets opening and existing markets development, as well as liaises with franchisors, Country Managers and different corporate departments for new outlets validation and designs.

Analyzes prices, competition and market segment at which the store product is aimed, in order to ensure providing brand related reports and data on regular basis.

Plans and organizes events, prepares promotions, sales and special marketing activities with the Marketing Manager and Operations Managers, as well as liaises with the Marketing department and the suppliers to properly execute marketing strategies.

Assists in recruiting,training,motivating and evaluating his/her team to ensure that the department has the necessary skill base and that staff are optimally motivated and enabled to maximize their potential and contribution to the company. Selects menu items and products in accordance with the markets taste and in coordination with the Operations Managers.

Coordinates with Country Managers and Operations Managers to set the budget of the season.



Bachelors degree in Hotel/Restaurant Management or Business Administration. 7 to 8 years of experience in Food and Beverage operations with 3 years in a managerial position.
HACCP certified.
Proficiency in MS Office.
Fluency in English.

Strategic thinking
Developing and motivating others
Driving and achieving results
Decision Making
Commercial Understanding
Attention to Details

About the Company

About the Company

Azadea Group is one of the world's fastest growing retail groups. We carry a strong franchise portfolio of over 50 diverse brands that features some of the industry's most identifiable names, including Zara, Mango, Virgin Megastore and Sunglass Hut, Massimo Dutti, Bershka, Pinkie, Pull &Bear, Oviesse, Oysho, Stradivarius, Salsa Jeans, Columbus Café, Butcher Shop & Grill, Paul.

Azadea Group headquarters are located in Beirut, Lebanon. A comprehensive network of local offices supports our operations in the Middle East and Europe. Currently, we operate over 250 strategically located stores across the Middle East and plan over 500 additional shops' opening through the 3 coming years.
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