Head of Marketing – FMCG

HR Source Consulting

Jeddah, Saudi Arabia

Ref: KP955-457

Job description / Role

Employment: Full Time

Head of Marketing (Male), reporting to GM.

Our client is a major regional player with a huge FMCG market share in MENA. Currently looking for a key member of the management team responsible for the strategy and overall direction of brands, this role will be to develop, plan and implement a comprehensive marketing strategy for the brand, and management of category/ brand market shares, profit and loss, etc.

He will lead the marketing function. Responsible to develop the marketing strategic goals and ensure sound implementation whilst setting key performance indicators and measuring performance against them to monitor overall brand health and category portfolio growth, Formulation of Category, Channel and Consumer Promotion strategies – 6Ps, plan and implement Marketing Communication Strategy and undertake activities to raise the profile of the company and to increase revenue generation, Plan & Implement effective Channel Marketing Strategies for all brands – Modern Trade, General Trade, B2B, etc.

Requirements

QUALIFICATIONS:

• MBA in Marketing (Western Educated Preferred)

EXPERIENCE:

• 10-12 years Marketing and Brand Management experience in a FMCG, out of which 5 years’ experience in Marketing, Brand Building/Development Management in MNC.
• International experience will be an definite advantage.
• Minimum 5 years work experience in KSA market is mandatory.
• Experience in developing concepts and brand communication.
• Experience in SKU rationalization, pricing, penetration, market brand activation.
• Clear understanding of consumer behavior.
• Strong knowledge and experience in Marketing business process.
• Business planning and implementation experience as well as project management.
• Ability to work independently with some oversight and under firm deadlines.

SKILLS:

• Strategic Thinking, rigour and commercial acumen and understanding of how to deliver brand strategy through innovation.
• Good human relationships, negotiation and presentation skill, logical thinking.
• Excellent verbal and written communication skills in English and Arabic are mandatory.
• Fluency in Microsoft Office.
• Excellent interpersonal skills with a demonstrated ability to work in a team-oriented fast pace-driven environment.
Candidate should be Smart, Sharp and Bright.

Age: Between 36 years and 50 Years
Excellent package plus
Benefits: Medical Insurance for family (Self, Spouse & 2 Children less than 18 years), Economy Class Annual Air Ticket to Home Country for Family.

Position based Jeddah, KSA

About the Company

Since 2010, our team has successfully placed some of the world’s finest graduate to mid and C-level talent in organisations across EMEA and APAC, and it all comes down to our niche approach and understanding of the market place, skill sets and trends.

From our offices in Dubai, Riyadh, London and Singapore, we run a sector specific operation. Meaning we specialise in your industry and are able to completely understand your vision, provide market insights and intelligence, and deliver the best talent to fit seamlessly into your operations.

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