Head of Marketing and PR

Job description / Role

Our client is a large retailer operating within the UAE, representing a number of global fashion brands in both mens and womens fashions and accessories. This exciting company are currently looking for an experienced marketer with similar experience to take on the role of Head of Marketing and PR.
The role of Head of Marketing and PR comprises of a number of responsibilities including the following:
Identify new market trends and opportunities
Set direction to Marketing and PR Managers to execute creative brand activations
Prepare, propose and manage annual marketing and PR calendars
Liaise with International and local brands/suppliers in various marketing aspects
Actively seek new PR opportunities
Report weekly on activities/highlights/issues/results
In store promotion activities
Marketing events
Oversee the quality of produced promotional material
Own the tracking and analysis of campaigns
Support administering of marketing & PR budget, procedures and best practice

Requirements

Solid generalist marketing experience at senior management level, ideally in luxury fashion
Experience in managing multiple brands and marketing projects at a time in a dynamic/fast changing environment
Creative thinker with the ability to utilise new market developments
Experience of driving performance and negotiating at a senior level with confidence
Strong track record of demonstrating return on investment against marketing initiatives
Strong understanding of digital measurement tolls
Experience in integrating digital and social media in campaign activity; knowledge of digital media, and experience in working with media and creative agencies

About the Company

Mackenzie Jones Middle East has decades of recruitment expertise in various industry sectors. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies and candidates as individuals who have unique needs.

So we always listen, constantly learn, occasionally challenge and frequently advise. Its all part of a service renowned for its courtesy, consideration and dedication. Based in Dubai since 2006, our office covers the GCC and Levant countries and with the right regional expertise, we are the leading specialists.

Were growing rapidly because people appreciate our honesty, commitment and results.