Loyalty and CRM Manager

Carter Murray
Dubai, UAE

Ref: HP662-365
Carter Murray

The Role


The Role


A leading multi-national healthcare organisation is urgently seeking a Loyalty and CRM Manager. The position will be reporting into the Consumer Marketing Manager and the Loyalty and CRM Manager will have responsibility for the development, execution and maintenance of the regional loyalty program for a consumer healthcare brand. The role will span the Middle East andAfricaregion, and consequently fluency in Arabic is essential, with a further preference for French speakers.

This Loyalty and CRM Manager will be responsible for:
* Designing and growing the loyalty program in accordance with strategy
* Liaising closely with and briefing the ATL/BTL agencies regarding communications collateral
* Developing the communications collateral, in partnership with the agencies and internal teams, including membership card, enrolment forms, in-store signage and digital interface
* Efficiently and effectively organising the programs logistics
* Developing, evolving, maintaining and analysing the customer database
* Integrating online interactive social media technologies with traditional public affairs and communications
* Planning and executing an events program, through coordination with internal teams, suppliers and logistics

This is a fantastic opportunity to join a well-renowned global organisation, who offers great career progression along a structured career path…

SR Group is acting as an Employment Agency in relation to this vacancy.

Requirements


Requirements


The successful candidate will possess the following:
*Experience as a loyalty specialist or Brand Manager within a leading regional or multinational healthcare/FMCG environment
*Strong online and offline marketing experience
*Exposure to consumer focused marketing
*Native Arabic speaker, in addition to fluency in English
*Strong communication skills, ability to work well in a team, alongside strong leadership skills
*Undergraduate degree or equivalent

About the Company


About the Company


Carter Murray is a specialist recruitment consultancy specialising in the placement of marketing professionals into professional services firms, the financial services sector, multi-national corporations and global brands from our offices in London, Dubai and Sydney. Carter Murray is a member of The SR Group, a specialist global recruitment consultancy founded in 1987, operating in the niche markets of Taxation, Legal, HR and Marketing recruitment. From the world’s largest companies to small owner-managed businesses, we recruit at all levels for a complete cross-section of clients. Our clients include the full range of UK and international professional services firms and financial services companies. We recognise that they expect an exceptional level of service and a real knowledge of today’s highly specialised market.Each of our consultants personally manages their own clients and specialises in specific areas of this key marketplace. We take the time to really understand both parties’ needs and provide focused and consistent advice.
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