MSC Data Analyst
The Holding Group (THG)
Cairo, Egypt
Ref: HP888-04
The Holding Group (THG)

The Role


The Role


Wunderman, one of our advertising/communication agency, is looking for building a team for one of its client, a global IT reputable company.

In this function you will participate on an MSC execution team by preparing data to be “execution” ready for GMP tool execution.

- Reformatting of data files for loading into various GMP tools. Examples:
oSiebel DET loads
oSiebel data loads into EMMA
oAttendee/invitee lists into WWE
oMS Sales ID loads into EMMA
oEtc.
- Cleansing of data on campaign basis to improve campaign execution. Examples:
oRemoval of malformed physical addresses, email addresses, or phone numbers
- Combining of data files for use of suppression. Examples:
oCombining of MS Sales, Siebel files, EMMA files, etc. to aid in targeting
- May aid from time to time in GMP tool execution (e.g. performing EMMA list pulls, doing WWE setups, etc.) as needed.

Requirements


Requirements


The candidate must have:

- The ability to multi-task multiple execution team deliverables and meet deadlines.
- Good organization skills, acute attention to detail, consistent follow through)
- 2-4 years experience data cleansing and or preparation is required
- BS/BA required.
- English language skills required; Arabic and French language skills a plus

Technical Skills:
- Experience with GMP tools a big plus.
- Basic understanding of the direct marketing project process flow and execution a plus.
- Skills using data manipulation tools (SQL Server, Access, etc.) for large files (<1 million records).

About the Company


About the Company


THG, The Holding Group, is the largest Marketing and Media organization in the Middle East, managing reputable companies such as ‘Team Y&R’ – ‘Mediaedge:CIA’ – ‘Wunderman’ – ‘Intermarkets’ – ‘Tattoo’ – ‘Asdaa’ – and ‘Polaris’. This service industry is highly creative and young which creates an invigorating work environment. With the growth of business in the Middle East, our aim is to attract, retain best talent and ensure competitive edge business advantage.

Over the last 20 years, THG has built up its expertise and presence to be the largest Marketing Communication organization on the Middle East & North Africa.

THG is made up of:
• Advertising agencies
• Public Relations agencies
• Direct Marketing specialists
• Media specialist
• Interactive specialists

Our offices are located in most major cities across the Middle East and North Africa serving over 260 clients with a growing professional team of over 1200.

Each THG Company is a distinctive brand in their own right, with its own identity and own area of expertise. What they have in common is in harnessing intelligence, talent and experience to bring competitive advantage to their clients.