Mall/Retail Marketing Manager

Mackenzie Jones
Dubai, UAE

Ref: HP279-875
Mackenzie Jones

The Role


The Role


Our client own a network of small - medium malls and retail areas within mixed use developments.

They require a Marketing Manager to manage the marketing plans of several properties.

Developing Budget and Marketing Strategy:
• Develops pricing strategies balancing the business objectives and customer satisfaction objectives.
• Identifies, develops and evaluates marketing strategy, based on knowledge of establishment objectives, market characteristics and cost and mark up factors.
• Evaluates the financial aspects of product development such as budgets, expenditures, research and development appropriations, and return on investment and profit-loss projections.
• Uses sales forecasting and strategic planning to ensure the sake and profitability of products, lines, or services, analyzing business development and monitoring market trends.

Operations Management:
• Formulates, directs and coordinates marketing activities and policies to promote products and services, working with advertising and promotion managers.
• Negotiates contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
• Consults with product development personnel on product specifications such as design, color and packaging.
• Compiles lists describing product or service offerings.
• Selects products and accessories to be displayed at trade or special production shows.
• Confers with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
• Coordinates and participates in promotional activities trade shows, working with developers, advertisers, and production managers, to market products and services.

Promotion Content Management:
• Develops promotion briefs and collaterals.
• Finalizes and approves artwork for collaterals.

Operations Management:
• Oversees website modifications and meets with agency to discuss advancement.
• Ensures Online media aligns with branding guidelines and company objectives.
• Ensures brand guardianship of all signages and collaterals for mall operations.
• Sources new imagery from photographers for internal library.
• Assists the Guest Service team in coordination of materials, complaints, collateral, pens, and shopping bags.

Requirements


Requirements


• Masters / Bachelor’s degree in relevant discipline/ industry.
• Minimum five years experience in Marketing / Events.
• At least 2 years experience in people management.
• Should have strategic aptitude, budgeting and project management skills.
• Exceptional verbal and written communication skills.
• Should possess strong interpersonal and negotiation skills.
• Ability to handle conflicts or challenging situations confidently.
• Ability to utilize available resources effectively.
• Ability to provide coaching, feedback and on the job training when needed

About the Company


About the Company


Mackenzie Jones Middle East has decades of HR, Marketing, Finance & Accounting, Sales, Secretarial & Business Support, Management Consulting and Engineering recruitment expertise. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies and candidates as individuals who have unique needs.

So we always listen, constantly learn, occasionally challenge and frequently advise. It’s all part of a service renowned for its courtesy, consideration and dedication. Based in Dubai since 2006, our office covers the GCC and Levant countries and with the right regional expertise, we are the leading specialists.

We’re growing rapidly because people appreciate our honesty, commitment and results.

Areas of specialties we recruit for are: Human Resources, Finance & Accounting, Marketing, Sales, Secretarial & Business Support, Executive Search, Banking & Financial Services, Management Consulting and Engineering.
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