Manager – Sales

Job description / Role

• To achieve the company’s Retail & Fleet business objectives and enhance the customer satisfaction levels and to project a good image of the Principal and the organization to customers.
• To assist with the preparation and achievement of the Fleet/Retail Business Plan – Internal and the Principal commitments.
• To build and maintain relationships with customers through the work of the sales team, and ensure achievement of Higher Fleet/Retail Customer Satisfaction Index
• To build an effective team, leading and motivating the Sales Executives to achieve their respective targets, and ensure their compliance with company policies, dress code and attendance.
• To submit reports on daily walk-ins, Prospects, lost orders, and customer feedback to the GM
• To provide Fleet/Retail Sales Forecast to General Manager and be responsible for `the vehicle ordering
• To ensure the maintenance of Fleet/Retail price levels and GP percentage without discounting the brand
• To ensure effective communication and implementation of the marketing campaigns to help achieve the campaign objectives
• To continuously upgrade the showroom merchandising, branding, POP and display of vehicles
• To ensure that the demonstration vehicles are maintained as good as new vehicles, and keep relevant documents/records
• To ensure regular visits to the fleet customers to enhance the business and build strong professional business relationships
• To ensure the development of new fleet customers to achieve higher market share by conquest sales
• To ensure YKA participation in all the major Ministry and Government Tenders by assessing the published opportunities
• To develop a strong up to date customer database, with information from sales executives, and categorise the customer segment as per their purchase pattern
• To review market conditions and source new business opportunities with in set targets
• To plan and arrange a regular visit by CFT (Cross Functional team- Service, Parts and Sales representative) to the fleet customers
• To ensure the smooth implementation of all company systems, policies and procedures e.g. FIFO, Delivery process.
• To liaise with the finance companies and Head Office Credit dept to expedite receipt of the credit approvals for the customers
• To submit monthly Market Intelligence report to GM (Competitor’s activity, Government & Economy related, New Product information, Customers etc.)
• To analyse the sales trend, lost orders and submit a report on a monthly basis to GM
• To ensure that all the telephone enquiries are answered courteously and customer complaints handled with care, resolved and reported to the management.
• To co-ordinate with other departments e.g. Parts, Service, Body shop, PDI, Traffic dept for the smooth implementation of the entire sales process and to support customer request as and when required
• To monitor the performance of the Sales Team and provide any relevant trainings and coordinate with the Training Manager for the development of the staff
• To arrange Fleet Customer meet/event and Road shows
• To undertake any other management assignment given from time to time, as required

Requirements

University Qualifications: Post graduate in Marketing & Sales

Nature and length of previous experience: Graduate with a minimum of 8-10 years Fleet/Retail Automobile Experience in GCC markets including sales management experience having overall P&L responsibility

Specialist knowledge: Financial analysis

Soft Skills and Personality traits:
• Presentation skills
• Planning and organizing
• Writing market intelligence reports
• Leadership qualities
• Team player
• Creative
• Fleet Business – Corporate handling
• Knowledge of automotive systems (Kerridge)

Language Fluency: English, Arabic
Current Location: Bahrain, UAE

About the Company

Management Information Resource Associates - MIRA is an independent, UK and Bahrain based Consultancy Practice that offers business consultancy services and comprehensive business solutions across a wide range of industries, business sectors and government organizations. MIRA works on implementing lucrative partnerships with organizations which we believe have growth potential with the geographic focus on promising locations in the Middle East. Our approach balances the risks and builds on the region's untapped opportunities. We create tailor-made solutions that cater for organizations in the region, while enhancing international best practices and benchmarks.