| Market Research Manager | |
| Mackenzie Jones Dubai, UAE Ref: HP279-643 |
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The RoleThe RoleOne of the most desirable brands with a long, trusted and respected heritage are looking for a Market research Manager to head up there entire portfolio across the the Middle East, Turkey and Africa. Reporting to the Marketing Director you will be a critical part of the senior team and the growth strategy across 20+ markets for this well known global multinational. You will be responsible for the following: Define best practice and thinking in the development of market research strategies and processes for the brand portfolio. Accountable for managing all Market Research Projects across the portfolio along with best possible and targeted utilization and reporting of available resources. Constantly improve the quality, reporting and execution of results as well as stretching the resources for all research related projects. Inspire business strategies by putting the consumer at the heart of everything we do through facilitating a deep consumer and shopper understanding within our categories resulting in exceptional insights. Proactively communicate relevant information to key business stakeholders |
RequirementsRequirementsA minimum of five years of Market Research experience with a vendor or CPG firm Experience working with/managing vendors Consumer package goods market research experience preferred Knowledge of Market Research Methodologies: Moderating Focus Groups, Concept Testing, Home-In use Testing, Advertising Testing, Packaging Testing, Comparative Product Testing, Test Marketing, Marketing Mix Studies, Advertising tracking. |
About the CompanyAbout the CompanyMackenzie Jones Middle East has decades of HR, Marketing & Sales, Finance & Legal, Agency & Creative, Secretarial and Business Support recruitment expertise. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies and candidates as individuals who have unique needs. So we always listen, constantly learn, occasionally challenge and frequently advise. Its all part of a service renowned for its courtesy, consideration and dedication. Our Dubai office covers the GCC and Levant and with over five years regional expertise we are the leading specialists. Were growing rapidly because people appreciate our honesty, commitment and results. Specialties: Recruiting for Agency and Creative, Marketing and Sales, HR, Finance and Legal, Secretarial and Business Support. |
This Position is closed or expired
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