Market Specialist Middle East - Adhesives & Coatings

Job description / Role

Market Specialist - Middle East - Adhesives & Coatings

- Assess & understand the local markets: mapping of key industries (e.g. construction, transportation) and players, target applications, supply chain, volumes and competitive landscape.
- Understand local customer needs & requirements and manage the LORD product portfolio to match these needs
- Implement adapted market entry strategies for the LORD product portfolio in close collaboration with the European group
- Identify and prioritize the right business opportunities and formulate recommendations to capture new / additional business
- Identify potential new target customers & channel partners
- Strong support of local sales team:
-Qualify potential leads to prepare for the sales action
-Lead business development initiatives
-Manage communication and event planning in the region
-Establish price lists
-Support with order management
-Conduct customer satisfaction surveys
- Manage logistics and supply chain: set up a logistic channel to serve direct customers & distributors, ensure smooth material import & supply

Reporting to: Market Manager
Other interactions: Sales, Technology, Customers, Distributors
Number required: 1
Duration: Permanent position
Desired start date: asap

Objectives:
- Assessment & development of local markets for the LORD product portfolio
- Identification of new business opportunities in the Middle East
- Development of the right marketing strategy to enter & grow the market in the Middle East

Travel requirements: Middle East, Europe

Requirements

University Qualifications: Bachelor or Master Degree in Marketing, Business, Chemical Engineering

Nature and length of previous experience:
- 5 years experience in a Marketing or Business Development role in the Middle East region (eg. chemical industry, tier supplier)

Specialist knowledge:
- Chemical product knowledge (eg. adhesives, coatings)
- Strong knowledge of local market and customs

Soft Skills and Personality traits:
- Strong ability to collect, analyze and document quantitative & qualitative market & customer data from various sources
- Exceptional communication skills
- Highly proactive and self-organized, independent individual
- Strong customer orientation; business developer mentality
- Understanding of sales process
- Ability to create and deliver effective marketing & product presentations
- Ability to train the sales force / distributors on new products

Gender Preference: male

Language Fluency: English: excellent written and oral communication skills; Arabic is an advantage

About the Company

We are a privately-held Company founded in 1924 with world headquarters in Cary, North Carolina, USA. We have regional headquarters in Geneva, Switzerland and Hong Kong, 17 manufacturing facilities in 8 countries and more than 90 strategically located sales and support centres worldwide. LORD employs close to 3,000 people. As an Employer, we believe in the worth and dignity of each individual and in the need to provide an environment which promotes individual and team development as demonstrated by continuous improvement, leading to external and internal customer satisfaction.

LORD is a diversified technology leader with unique expertise in chemical material sciences and mechanical dynamics who provides innovative adhesive, coating and motion management solutions, as well as magnetically responsive technology. We rely on Innovation and Collaboration for our continued success in the market.