Marketing Consultant (Energy / Utilities)

Job description / Role

Responsible for developing and executing a clearly defined marketing and communications strategy in a manner that supports consistent business growth and enhance brand equity and awareness.

Principal Accountabilities:
1. Create/develop, manage, coordinate and execute all marketing strategies and implement tactical plans that meet and exceed company expectations.
2. Develop unique value propositions, business partnerships, category management as well as call to action orientated advertising targeted toward key customer segments that increases brand awareness.
3. Market and implement energy, oil and gas sale contracts by supporting start-up and integration of new projects.
4. Identify and develop prospects that may arise and provide opportunities to increase business with the potential/existing clients. provide feedback and information for business planning, market intelligence, reports including managing opportunities.
5. Lead and manage Direct Marketing, Public Relations, Advertising, Online Marketing, Event Marketing etc.
6. Achieve targeted results and ensure timely and effective execution of marketing tactics and programs
7. Analyze, evaluate, plan and execute on both existing and potential marketing activities and strategies. Develop benchmark criteria to measure the efficiency and effectiveness of marketing programmes.
8. Conduct and analyze market research to determine competitiveness
9. Measure the effectiveness of the companys marketing abilities and coach, mentor and raise the teams ability to deliver and exceed expectations.
10. Develop and prepare key messaging and presentation materials for senior management.

Requirements

Knowledge:
- Engineering BSc or BA degree.
- International business development
- Program Management

Skills:
- Excellent interpersonal skills with confidence to approach people at all levels
- Ambitious and persistent
- Self-motivated and enjoy working to targets
- A natural networker
- Commercial knowledge to analyse market data and identify new opportunities
- Possess a marketing and customer service orientation
- Excellent communication and negotiating skills.
- Outstanding leadership skills and ability to motivate staff to exceed.

Experience:
- 10 years in an international business setting
- 5 years in progressive marketing roles at the senior management level.
- Awareness of competitor activities in the sector
- Regional knowledge and experience

About the Company

Building businesses, changing lives

At Tandem, we’ve built a vast network of top-tier professionals across the globe. We empower businesses to thrive by delivering unmatched talent solutions. With our global reach, collaborative approach, and unwavering commitment to excellence, we drive transformative growth and shape exceptional teams.

Who we are.

We are a team of industry experts, driven by a passion for innovation and excellence. We are dedicated to providing unique talent solutions and nurturing collaborative partnerships that redefine success.