Marketing Executive – Pinkberry

Alshaya

Kuwait

Ref: GP435-3228

Job description / Role

Employment: Full Time

Love frozen yogurts? Do you have a desire to work in a fast-paced environment for a dynamic food brand? Alshaya is growing at a phenomenal rate and we are now in need of Marketing Executive to join Pinkberry in Kuwait.

Pinkberry offers a tangy, refreshing taste and is a healthy guilt free treat, made with real nonfat milk and real nonfat yogurt containing calcium, protein, vitamins and minerals and packed with live and active yogurt cultures. Our friendly, energetic and animated staff are proud to provide each customer with the full Pinkberry experience.

This role is responsible developing effective marketing strategies all the way through to campaign implementation across a multi-country region. You be expected to manage new product development as well as build internal and external relationships to understand market trends and competitor activity that will allow us to maintain a competitive advantage. A strong career in marketing plus a passion for food would be advantageous.

M.H. Alshaya Co. is a leading international franchise operator for over 70 of the world's most recognised retail brands including Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang's, The Cheesecake Factory, Victoria's Secret, Boots, Pottery Barn and KidZania. The company operates over 2,600 stores across diverse customer sectors: Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings and Leisure & Entertainment.

Alshaya's stores can be found in markets across the Middle East and North Africa, Russia, Turkey and Europe and the company employs more than 40,000 people from over 110 nationalities.

Requirements

You must have previous experience in marketing as well as show a passion for the brand.

About the Company

As a leading international franchise operator, with nearly 90 of the world’s most recognised brands in its portfolio, Alshaya Group brings great shopping, dining, leisure and hospitality experiences to millions of customers across the Middle East & North Africa, Russia, Turkey, Europe and beyond.

Alshaya Group is a dynamic multinational business and family owned enterprise with a consistent record of growth and innovation. For 35 years, Alshaya has been a pioneering force in brand franchising, using its exceptional knowledge and experience to expand at pace.

Our portfolio of well-loved international brands includes Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, The Body Shop, M.A.C, Victoria’s Secret, Boots, Pottery Barn, KidZania and, coming soon, Hampton by Hilton.

From one retail franchise store opened in Kuwait in 1983, Alshaya Group has consistently grown and diversified and today offers customers an unparalleled choice of brands across multiple sectors; Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings, Leisure & Entertainment, and Hotels. A diverse, skilled team of 53,000 people from 120 nationalities support more than 4,000 stores, cafes, restaurants and leisure destinations, a growing online business and a commitment to delivering great customer experiences.

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