Job description / Role

Employment: Full Time

Job summary:

To develop a consolidated marketing plan, monitor content development for all internal and external communications, manage promotion and campaign programmes, and manage social media, online including website and intranet to ensure consistent messages are being conveyed to all internal and external customers, and in alignment with related policies and procedures.

Key responsibilities:

Develop the Marketing strategy, in alignment with the overarching communications goals, the Strategic Plan for the Organization and the Departmental Business Plan
Responsible for the four sections of the Marketing Division; Campaigns & Promotions, Content & Social Media, Website & Digital Media and Events
Manage Brand activation initiatives
Manage the Market research Programme for the Organization
Manage the Sponsorship & Commercial Programmes
Manage the development, launch and publishing of the Magazine
Manage the strategic development and implementation of Above the line (campaigns; tv, radio, online, outdoor, print, sms) and Below the Line Marketing (promotions, publications, branding, collaterals, Point-of-sale, exhibitions and displays, giveaways, direct Marketing and all types of promotions, for both Mass and Targetted Communications
Responsible for Designs and Production functions for the department.
Working with the Brand division for Brand Development, management, compliance
Manage strategic and creative development of digital assets and use of digital platforms, including website, digital tools and experiential marketing, social media, videos, documentaries, CGI, photography
Provide support and services to the Events division; in event that the Organization hosts, organizes or participates in (i.e. trade shows, exhibitions, conferences and summits, Media events, internal events, stakeholder events, sporting events, fanzones.
Working directly with internal stakeholders from Communications and other Departments as a service provider for their Marketing and Events requirements
Identify and target key external stakeholders and determine the best ways to engage them through
Manage the marketing teams, including assigning, supervising and reviewing projects
Manage external agencies contracted by Organization for marketing related works
Manage the budgeting function for the division
Assist marketing director develop manpower plans (hiring, training, retention) for the division and work with the HR & Administration function on succession planning for key positions
Assist marketing director to review progress of the team against KPIs and objectives on a monthly, quarterly and annual basis
Perform any other duties assigned by the Marketing Director directly related or relevant to the job
Ensure the assigned responsibilities are delivered to a high standard of quality, on budget and as per timelines

Requirements

Education and certificates

Bachelor degree in Marketing, Business Administration, Communications or relevant discipline from an accredited institution
An MBA or other relevant postgraduate qualification would be an advantage
Certification in Marketing is preferred

Experience and skills
10-12 years marketing work experience with at least 3 years in a supervisory or managerial role
Relevant experience with a sports-oriented and/or prominent Qatari organization is an advantage
Knowledge of Arabic is an advantage
Excellent writing skills in English
High attention to detail, accuracy, and follow-through
Track record of maintaining confidential and sensitive information
Problem-solving abilities
Flexibility and a related ability to work autonomously
A team player willing to work on tight timelines and pitch in when needed
Strong computer skills preferred (MS Excel, Word, Outlook, Project, internet research, etc.)
A positive attitude, patience and persistence, especially when dealing with various internal and external stakeholders

About the Company

The Supreme Committee for Delivery & Legacy (SC) ensures that all preparations for the 2022 FIFA World Cup™ align with Qatar’s other development imperatives, as described in the Qatar National Vision 2030 and the National Development Strategy 2011-2016. Along with its stakeholders, the SC is tasked with delivering stadiums and other infrastructure for an amazing 2022 FIFA World Cup™ that leaves a lasting legacy for Qatar, the region and the world.

The delivery goals of the SC include exceptional programme and stakeholder management to ensure the timely delivery of infrastructure and competition and non-competition venues; integrating Qatari culture into all hosting plans, to provide the best possible image of the Middle East when the world arrives in Qatar in 2022; and adopting high environmental standards on all projects, contributing to the delivery of a carbon neutral tournament.

In addition to delivering infrastructure in line with Qatar’s long-term development plans, legacy goals of the SC include nurturing exceptional local and international talent and incubating the Josoor Institute, a centre of excellence for the sports and events industries in the Middle East; fostering the development of Qatar’s private sector and streamlining regulatory frameworks; and making Qatari football more competitive and increasing participation in sports in Qatar, the region and globally.

The investments that the SC is making today will pay dividends for generations to come, in line with Qatar’s vision of a healthy and prosperous global future.

Joining the Supreme Committee for Delivery & Legacy means becoming an integral part of delivering the first ever FIFA World Cup™ in the Middle East. It means shaping the future of football in Qatar and the region. It means joining a team of creative and innovative professionals, from 45 countries and counting.

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Assistant Director salaries in UAE

Average monthly compensation
AED 31,500

Breakdown available for industries, cities and years of experience