Marketing Specialist

Azadea Group

Kuwait

Ref: KP561-575

Job description / Role

Employment: Full Time

The Marketing Specialist is responsible for planning/execking marketing activities in order to develop and maintain awareness of the brand, maximize revenues and drive traffic to the stores.

Key Accountabilities
- Participate in setting up and implementing marketing strategies as well as a timetable of promotions and activities in support of the marketing plan aiming at maximizing consumer brand awareness and revenues.
- Maintain strong relationship with key media partners, stores and external parties to maximize marketing and advertising opportunities.
- Ensure adherence of all marketing campaigns/promotions to marketing plans and specification set by brand owners in order to ensure regional/global brand image standardization.
- Stay up to date with Market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market.
- Liaise with all concerned parties to guarantee adequate planning, execution and monitoring of marketing activities.
- Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions for generating brand revenue, profitability and increasing market share.

Requirements

- Strong knowledge of key Marketing and Advertising principles.
- Bachelors Degree in Marketing or equivalent
- 2-3 years of experience in a similar field
- Fluency in English; Arabic is a Plus
- Proficiency in MS Oĸce

Competencies
- Relationship Building
- Change and Adaptability
- Commercial Understanding
- Communication Skills
- Cultural Awareness
- Customer Focus
- Planning and Organizing

About the Company

Azadea Group is a premier fashion and lifestyle retail company that owns and operates more than 50 leading international franchise concepts across the Middle East, North Africa, Asia and Europe. Since its inception in 1978, the Group has grown a substantial chain of stores representing leading international brand names in fashion and accessories, food and beverage, home furnishing, sporting goods and multimedia.With over 11,000 employees, the company boasts a solid infrastructure overseeing more than 600 stores spread across 15 countries including Algeria, Bahrain, Cyprus, Egypt, Ghana, Iraq, Jordan, Kazakhstan, Kingdom of Saudi Arabia, Kuwait, Lebanon, Oman, Pakistan, Qatar and United Arab Emirates.

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