PR Manager

Job description / Role

Our client, a leading fashion retailer, is seeking a PR Manager to be based in Doha.

N.B. Must be fluent in English & Arabic
- Identify main client groups and audiences and determine the best way to communicate publicity information to them.
- Write interesting and effective press releases, prepare information for media kits.
- Develop and maintain the company's corporate image and identity, which includes the use of logos, signage and brand guidelines.
- Build the yearly media plans for the multibrands and monobrands.
- Manage communications budgets.
- Manage special events such as sponsorship, parties introducing new products, or other activities the firm supports in order to gain public attention through the media.
- Assign, supervise and review the activities of public relations staff.
- Evaluate advertising and promotion programs for compatibility with public relations efforts through KPI reports.
- Establish and maintain effective working relationships with local and municipal government officials, partners and media representatives.
- Confer with dedicated managers to develop internal communications that keep employees informed of company activities.
- Direct activities of external agencies, establishments and departments that develop and implement communication strategies (copywriters,etc).
- Formulate policies and procedures related to public information programs, working with public relations executives.
- Draft speeches for company executives, and arrange interviews and other forms of contact for them.
- Respond to requests for information about employers' activities or status.
- Facilitate consumer relations, or the relationship between parts of the company such as the managers and employees, or different branch offices.
- Maintain company archives.
- Observe and report on social, economic and political trends that might affect employers.
- Some specific projects might be assigned as well to this position.

Requirements

- At least 3 years of experience in PR
- Profound understanding of high end/luxury fashion packaging and communications
- A proactive approach to problem solving
- Strong organizational and management skills
- Excellent interpersonal, communication and presentation skills
- Great attention to detail and ability to multi-task
- Driven and result oriented
- Fluency in English and Arabic required
- Highly motivated, self-initiative, and yet a team-player
- An interest in fashion as well as other creative fields such as art, architecture, music and literature.

About the Company

Robert Walters is one of the world's largest specialist professional recruitment consultancies with 53 offices spanning 24 countries.

We've helped thousands of professionals find permanent, contract and interim roles with leading global corporations, small to medium sized companies and innovative start ups. Our specialist recruitment focus includes: accountancy and finance, banking, engineering, operations, legal, IT, sales, marketing, procurement & logistics, HR and support/administration.