Product Marketing Analyst – Honda
Al Futtaim Group
Dubai, UAE
Ref: HP698-4033
Al Futtaim Group

The Role


The Role


Honda has been a strong and popular brand in the United Arab Emirates since it was first introduced here in the 1970's by the Al-Futtaim family. Under the control of the Al-Futtaim Group,Honda's presence in the market has grown considerably aided of course by excellent products - cars, motorcycles and power equipment.We are the sole distributor for all Honda products in the UAE and our nationwide network of showrooms cover the country to enable everybody to experience and enjoy the Honda range of products easily and conveniently.Based in Dubai, the main functions of the Product Marketing Analyst position include:  * Competition value analysis & pricing comparison bubble charts.* Assisting on new products training & product launches.* Assisting on Price positioning strategy on current and future models.* Assisting on deciding the model grade flow of each model.* Preparation of detail specs sheets and sales tools for showrooms.* Prepare Costing and recommend RSP based on competition and market.* Follow-up with agency on website updates ie; products, features, specs. etc.* Honda Call Centre - Product brief and regular updates on offers.* Top of Form* Coordinate System updates on seasonal marketing offers - SAP and Fastrack.* Reconciliation of marketing offers with SAP and Finance.* Insurance claims and process on damage cars / demo cars / lost VCC etc.

Requirements


Requirements


The ideal candidate will have the following:* University Graduate* 3-5 years experience in product marketing* Proficiency in Microsoft Word, Excel and Power point* Knowledge of costing and pricing procedures* Excellent presentation skills* Be able to work on your own initiative* Have ability to think strategically and have a passion for cars* Knowledge of SAP and Fastrack would be an added advantage.

About the Company


About the Company


Established in the 1930's, the Al-Futtaim Group initially operated as a trading enterprise. Rapid development throughout the 1940's and 50's saw it establish itself regionally as an integrated commercial, industrial and services organisation, positioning itself one of the leading business houses in the lower Gulf region. Today, it operates collectively over 40 companies bearing the Al-Futtaim name, dominates many market segments in the UAE, and has expanded its sphere of operation to include Bahrain, Kuwait, Qatar, Oman and Egypt.

The Group comprises a diverse range of strategically positioned operating subsidiaries and associate companies, structured to give the Al-Futtaim Group the flexibility and versatility to keep ahead of local competition while keeping pace with the ever-evolving global business scenario. The Group’s continued investment in world-class systems technology is clear evidence of its commitment to maintain leading edge performance and service delivery.

The success of the Al-Futtaim Group can be attributed to a business approach that combines the ability to change with the traditional values of integrity, service and social responsibility that define its core business philosophy. This, linked with the Group’s belief in decentralisation, gives the heads of the operating companies a high degree of functional autonomy and authority, providing the Group with essential flexibility, and individual employees a clearly defined work culture and sense of responsibility.

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