Trade Marketing Executive - Leading FMCG Company

HR Source Consulting

Dubai, UAE

Ref: KP955-967

Job description / Role

Employment: Full Time

Trade Marketing Executive - Leading FMCG Company - Dubai

To play a key role in achieving company sales target & category growth through developing & implementing BTL strategies within brands guidelines as well as customers' & shoppers' expectations. This opportunity is with one of the worlds largest brands within food & beverages with amazing career prospects.

Main Accountabilities include:
- Maximize off take on company brands through developing best in class Point of Sale Material (POSM) with Trade Marketing team, Brand Managers & Sales Team.
- Accurately forecast banded gifts and any other special packs for all areas of the sector.
- Develop & deliver necessary trainings for beauty advisors on product knowledge & shoppers' profile.
- Plan in conjunction with Head of Trade Marketing, Brand Managers & Sales Team the salesman merchandizing tools


Launch Support
- Plan in coordination with Marketing and Sales the support for all new launches.
- Develop sales presenters & road shows for partners' sales teams whenever needed .
- Conduct periodically trade visit to assess new launches implantation in key markets.
- Assess launch success & prepare closing report for major launches.

Yearly Promotions Planning / Management
- Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers' insights.
- Align Trade Marketing and Brand Managers & take into account respective feedback & suggestions.
- Present to Sales Director & Marketing Director proposed yearly promotional plan for approval.
- Align finance on promotional cost by promotion & all related charges.
- Develop with Brand Managers, Trade Marketing packaging artwork once plan is approved.
- Produce & ship promotional packaging to all markets within agreed timelines.
- Ensure packaging quality is always best in class.
- Manage Trade Marketing budget efficiently & ensure cost policies are applied having in mind optimization between quality & price.

Promotions Evaluation
- Pre & post promotions evaluation through: estimated ROI, IMS figures, Country Development Managers & market feedback as well as market data readings when applicable.
- Work closely with Finance to validate all promotions for future planning and efficient achievements.

Functional Coordination
- Consult with other functions internally (Country Development Managers, Supply Chain, and Marketing & Finance) as well as externally (Agencies, Key Accounts & Shoppers) as necessary to gain information and insights, as well as achieve results that are aligned with corporate and functional objectives.
- Conduct market visits in coordination with Country Development Managers & Marketing

Requirements

- 2-4 years of experience in Trade Marketing in FMCG industry, preferably food & beverages industry
- University Degree in Business, Marketing or similar
- Excellent verbal and written communication skills (outgoing personality)
- Experience of project management against set deliverables
- Ability to prioritize and organize workloads independently when required
- Team player and the ability to work across different multi-media platforms and departments
- To set own priorities in line with business needs and work constructively within the team and on your own initiative
- Ability to problem solve and make things happen
- Attention to detail
- Website management
- Ability to analyze research projects
- Event management
- Willingness to learn and develop with the role

Please note Arabic Speakers are preferred.

About the Company

Since 2010, our team has successfully placed some of the world’s finest graduate to mid and C-level talent in organisations across EMEA and APAC, and it all comes down to our niche approach and understanding of the market place, skill sets and trends.

From our offices in Dubai, Riyadh, London and Singapore, we run a sector specific operation. Meaning we specialise in your industry and are able to completely understand your vision, provide market insights and intelligence, and deliver the best talent to fit seamlessly into your operations.

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Auto Cad Draughtsman salaries in UAE

Average monthly compensation
AED 6,000

Breakdown available for industries, cities and years of experience