CRM Marketing Manager - 5* Hotel

Allegis Group

Dubai, UAE

Ref: HP602-1260

Job description / Role

Employment: Full Time

A high profile luxury hotel in Dubai are looking to bring in a Marketing Manager with a specialism in CRM to help drive further growth and revenue across the business.

The successful Marketing Manager will be responsible for CRM marketing and campaign delivery, as well as customer database and relevant technology innovation for the hotel.

The primary responsibility for the CRM Manager will entail campaign planning and management, driving email strategy, sharing results, vendor management, forecasting and expense tracking

The role will also include customer database development and wider management of all contacts from various database sources across the business.

Duties and Responsibilities:
- Relevant academic degree in Marketing or similar
- Extensive experience in business analysis, database marketing analysis, direct marketing or CRM, preferably in the hospitality industry.
- Experience in direct marketing strategy development
- E-commerce experience with demonstrated knowledge of online marketing tactics, contact strategy development, campaign optimization and circulation planning
- In-depth knowledge and experience of end-to-end management of eCRM programmes, from briefing to copywriting, design, segmentation and testing.
- Project /Budget/ financial plan development and management skills
- Ability to turn around stunning campaigns on tight timelines
- Experience with mobile marketing
- Strong verbal and written communications skills
- Ability to effectively network and leverage internal and external resources
- Proven ability to manage customer database/CRM systems.
- Extensive experience in analytical segmentation, response analysis, ROI analysis, modeling, and measurement methodology
- Ability to work successfully with a variety of software applications including: Microsoft Excel, Word, SQL-based software (e.g., Access), statistical software (e.g., SAS or SPSS), and CRM applications.
- Proven ability to manage staff.

Requirements

Technology and innovation are seen as key areas for the business and the CRM Marketing Manager will be expected to support continuous innovation though research and testing of emerging technology to ensure the organization maintains its strong position in the market.

This is a fantastic opportunity to work at one of Dubais iconic luxury hotels. There is an excellent package available and the requirement is urgent so please apply today.

About the Company

Allegis Group retired the "Talent2" name and re-branded its specialist recruitment professionals brand to Aston Carter.

Aston Carter is a distinguished global provider of recruitment services to companies requiring highly specialised business professionals. We have an unrivalled commitment to delivering first class service to our clients and candidates across professional disciplines, including Information Technology, Finance, Sales, Risk, Credit, Compliance, Operations, Marketing, Audit, HR and Engineering. Although we are retiring theTalent2 brand, our continued alignment with your company's business objectives will remain unchanged. As part of Aston Carter, our global presence gives us access to additional high-level talent, solutions and industry trends to better grow with our customers.

With more than 60 offices across Europe, Asia Pacific and North America, Aston Carter provides local, regional and global expertise to drive value and meet our customers' unique needs. Aston Carter is an operating company of Allegis Group, a global talent solutions provider and the world's largest privately owned recruitment firm.

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