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Job description / Role
Digital Product Development Manager - CRM - Kuwait
Alshaya, one of the world's largest retail brand franchisees, is growing at pace and has a multi-million, international customer base. This growth requires a team of highly committed CRM digital specialists. Integrating brand offers and customer incentives into a loyalty scheme to drive sales and build customer retention is a primary goal. Delivering world class insight into an ever-changing and highly demanding customer base will determine the winners of tomorrow's retail market. Alshaya intends to lead in that innovation and is seeking the right talent to be a part of that success.
You will be responsible for delivering the customer experience for new technologies, projects and applications that can be configured onto the Alshaya digital portfolio in order to build sales and profit through customer engagement, across all markets, all brands, and all digital media channels.
Key responsibilities include:
* Designing and project managing the requirements and customer journeys for the delivery of UX, UI and appropriate documentation for new technologies across the digital and smart phone space seeking out the most appropriate solutions and partners
* Liaising with host brands to ensure that our application development is aligned to their R&D and direction of travel on new technology
* Reviewing and advising host brand teams to ensure new technologies and platforms are effectively delivered to the Alshaya digital space
* Working with the CRM and Digital team to ensure best practices are cascaded in relation to digital product development
* Working with IT and third parties to ensure 'the good ideas' survive the IT process
* Ensuring that 'the good ideas' follow a governance process that includes the brands as well as corporate functions
* Ensuring 'the good ideas' that become projects are delivered on time, to agreed costs and at the high standards that the Alshaya business and our host brands expect.
Requirements
* 4 years of industry experience delivering eCommerce, mobile or digital technologies, ideally in the Retail sector
* University degree (BA or BSc) in IT and Web design, new technology; mobile communications or digital convergence technology
* Strong project management and stakeholder management skills
* Expert communication skills with the ability to effectively communicate information and ideas
* Passion for leveraging technology and digital media to drive customer engagement.
About the Company
As a leading international franchise operator, with nearly 90 of the world’s most recognised brands in its portfolio, Alshaya Group brings great shopping, dining, leisure and hospitality experiences to millions of customers across the Middle East & North Africa, Russia, Turkey, Europe and beyond.
Alshaya Group is a dynamic multinational business and family owned enterprise with a consistent record of growth and innovation. For 35 years, Alshaya has been a pioneering force in brand franchising, using its exceptional knowledge and experience to expand at pace.
Our portfolio of well-loved international brands includes Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, The Body Shop, M.A.C, Victoria’s Secret, Boots, Pottery Barn, KidZania and, coming soon, Hampton by Hilton.
From one retail franchise store opened in Kuwait in 1983, Alshaya Group has consistently grown and diversified and today offers customers an unparalleled choice of brands across multiple sectors; Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings, Leisure & Entertainment, and Hotels. A diverse, skilled team of 53,000 people from 120 nationalities support more than 4,000 stores, cafes, restaurants and leisure destinations, a growing online business and a commitment to delivering great customer experiences.