Manager - Marketing, E Strategy & Systems

Job description / Role

Manager - Marketing, E Strategy & Systems - Qatar Airways - Doha

We are looking for a suitable candidate to join our QR Holidays team as Manager - Marketing, E-Strategy and Systems.

The main purpose of this role will be to develop a multi-channel marketing strategy for Qatar Airways Holidays with a strong online performance focus to substantially increase QRH's revenue, status, performance and awareness in all global markets.

Key Accountabilities will include:
- Maintaining and development of e-strategy and online distribution of QRH services.
- Identifying and coordinating potential marketing partnerships in target markets.
- Development of QRH system and adapting proper change management process.
- Leading and organising teams to connect Marketing, E-Commerce and System, tasks and activities.
- Leveraging QRH’s system features to introduce innovative marketing and e-commerce features.
- Development and management of database (internal – CRM, e-mail and other external).
- Facilitating QRH customer communication procedures within all communication channels, online sales performance and online marketing (brand and performance marketing).
- Improving awareness of QR Holidays brand as a tour operator in the target markets - with focus on GCC region.
- Responsible for marketing activities, E -strategies, B2C online proposition, including design and functionality for all QR locations.
- Maximising leverage from 'research online, purchase offline' - effect and develop QRH multi-channel revenue.
- Planning, prioritising, scheduling and executing changes in marketing activities and e-strategy.

Requirements

- Bachelor's degree or equivalent
- Executive Management experience with minimum of 10 years job related experience
- Proven track record in airline and / or travel industry
- Experience in Online Marketing and E Commerce (preferably in the Airline or Travel Industry)
- Project Management experience within larger corporations
- Strong leadership, mentoring and relationship building skills.

About the Company

Qatar Airways is proud to be one of the youngest global airlines to serve all six continents, and thanks to our customers’ response to our offerings, we are also the world’s fastest-growing airline. We connect more than 150 destinations on the map every day, with a fleet of the latest-generation aircraft, and an unrivalled level of service from our home and hub, the Five-star airport, Hamad International Airport in Doha, the State of Qatar.

Travel today involves a mix of short, medium and long-haul segments, with more people travelling than ever before. With the breadth of network coverage today, virtually no destination is unreachable. This is why the commitment to service is paramount; as our guests are travelling farther and more frequently than ever before, the experience on board is an important part of the journey itself.

Since our launch in 1997, Qatar Airways has earned many awards and accolades, becoming one of an elite group of airlines worldwide to have earned a 5-star rating by Skytrax. Voted Airline of the Year by Skytrax in 2011, 2012, 2015 and most recently in 2017, Qatar Airways has won the confidence of the travelling public. We have accomplished these goals by focusing on the details – how we run the business, and how you experience our airline.