Assistant Digital Marketing Manager - Retail

Black Pearl

Dubai, UAE

Ref: RP174-1004

Job description / Role

Employment: Full Time

We have been assigned a role from one of our clients, who is a luxury furniture company and is looking for an Assistant Manager – Digital Marketing to be based in Dubai, UAE. You should be able to execute digital marketing campaigns, including web, SEO/SEM, email, social media, digital marketing analytic, and display advertising measuring. Reporting to the Marketing & E-Commerce Head, you will be maintaining the social media presence of the company across all digital channels, delivering a high-impact PR Campaign to compliment advertising.

Other responsibilities will include but not limited to:

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains social media presence of the company.
• Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROAS and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end consumer experience across multiple channels and customer touchpoints.
• Identifies critical conversion points and drop off points and optimizes user funnels
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Manage photo shoots, video shoots and content creations to be used for campaigns and digital platforms.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Liaise with Digital Marketing Agency and internal stakeholders.
• Liaise with publications to effectively manage press relationships, editorial requests, and promotional materials.
• Manage the production and distribution of marketing materials.
• Manage and maintain marketing invoices and expenses.

Requirements

To be considered for this job, you need to meet the following criteria:

• Proven working experience of 3 – 4 years in digital marketing
• Strong knowledge in Digital Marketing Campaigns, SEO/SEM, and Advertising
• Strong communication and presentation skills
• Bachelor’s degree in Marketing, Advertising, or a similar degree
• Proficiency in English; Arabic is desirable

Disclaimer: Black Pearl will never ask for money or any form to charge our candidates just to process or consider their application for any of our available vacancies. If you happen to receive such a request from any members of our staff or other individuals claiming to be part of Black Pearl.

About the Company

Black Pearl is a human resources and recruitment agency that provides a holistic business and talent solution in a progressive, dynamic, and efficient way.

We pride ourselves as a unique black pearl and strive to delight our clients with a personalized partnership that helps them propel towards success.

Whether you need to find top talent, your next great job opportunity, or a consulting solution for managing your business, engaging employees, evolving your work culture, planning your people strategy, or resourcing challenges, we can help.

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Marketing Manager salaries in UAE

Average monthly compensation
AED 13,500

Breakdown available for industries, cities and years of experience