Assistant Marketing Manager (UAE National)

Commercial Bank of Dubai (CBD)

Dubai, UAE

Posted
Ref: HP905-845

Job description / Role

Employment: Full Time

Job Purpose:

Contribute to the achievement of marketing strategies and plans of the Bank, by being accountable for the customer communication activities through the direct channels - CRM, SMS Portal, CBD App and Website.

Principal Accountabilities:

Website Content Management System: Manage and run the Bank's website through homepage management of key visual banners, webpage creation and development, content updates, troubleshooting and tracking.

Manage the marketing email communications through the CRM to promote the Bank's products and services to customers, as per marketing campaigns and plans in addition to handling vendor relations to ensure smooth workflow.

Manage the new CBD Mobile App Engagement Stories from planning, content development, content updates and troubleshooting.

Manage the SMS system, communications dispatch and resolving of technical issues through IT

Handle the design, coding and testing of technical solutions for website and CRM.

Developing skills and solutions for issues arising on website, CRM and zoom.

Periodically provide communications analytics reports for business teams.

Ensuring CBD's high-quality standards in the implementation of all designs and ensuring designs are following accessibility and usability guidelines / standards

Requirements

Requirements

Education and Experience

Degree in related field in IT / Marketing

Coding and HTML experience

2 to 3 years experience in marketing / Advertising / IT experience

About the Company

In 1969, when we at Commercial Bank of Dubai started out little did we know that sheer grit and determination would get us where we are today. An Emiri Decree issued by His Highness the Late Sheikh Rashid Bin Saeed Al Maktoum, the founder of modern Dubai, laid the cornerstone of Commercial Bank of Dubai. We started out as a joint venture of Commerzbank, Chase Manhattan Bank and Commercial Bank of Kuwait. A minority stake was held by a few UAE businessmen.

By 1982, little more than a decade later, we evolved into a National Public Shareholding company. A feat complimented by an exponential increase in the capital base and mammoth restructuring of our operations. The feather in the cap came when the Government of Dubai became a key shareholder.

Over the decades, we have transformed ourselves into a progressive and modern banking institution. We are supported by a sturdy financial base and reigned by a strong and stable management. The proof of which lies with our customers who have stood by us over the years.

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