Associate Principal - Digital Growth

UAE

Ref: HP647-3034

Job description / Role

Employment: Full Time

Our client is a Semi Government Financial Services company. We are looking for a Digital Gowth Consultant.

JOB RESPONSIBILITIES
- Develop plans & execute customer acquisition and retention strategies tailored to target customer base focusing on conversion rates, sales and customer retention typical to those in the ecommerce sectors.
- Apply marketing analytics to identify segments, boost sales and increase engagement.
- Analyze existing and past campaigns and find opportunities to optimize the campaigns, audiences or customer segments to ensure effectiveness and continuous improvement.
- Plan, Execute and Measure marketing campaigns to optimize customer engagement and retention leveraging various marketing channels such as digital advertising, content marketing, email campaigns, and social media.
- Review and measure digital & marketing KPI's for continuous improvement.
- Collaborate with peers to define customer segments and align on growth strategies.
- Configure systems, tools, and processes to support sales growth and effective marketing through data-driven initiatives.
- Use data & analytics to analyse customer behaviour, customer journey, engagement, and feedback to identify opportunities for increasing engagement and converting opportunities into sales.

Requirements

- Optimize the use of marketing technologies, vendor tools and resources
- Enhance sales, user base growth and campaign performance and achieve marketing goals.
- Ensure all marketing and sales activities are compliant with laws, regulations, and company policies

About the Company

We lead in the creation and delivery of innovative workforce solutions and services that enable our clients to win in the changing world of work.

ManpowerGroup powers the success of many of the world's most dynamic organizations. We deliver innovative workforce solutions that enhance competitiveness, increase efficiency and spur productivity. Combining global reach with local expertise - 3600 offices in over 80 countries - we know the changing world of work and bring a deep understanding of the companies we work for and the industries we service.

ManpowerGroup entered the Middle East in December 2007 after acquiring local company Clarendon Parker, thus bringing 15 years in-depth local knowledge combined with a global footprint and industry shaping expertise and thought leadership. Manpower Middle East supports clients in the Middle East and North Africa regions. Our business is aligned to key skill specializations to ensure our clients requirements are met by expert and knowledgeable consultants that understand your industry and role requirement.

Our consultants are experts in finding the right talent across all industries in a broad-range of occupations including: