Job closed
Ref: HP350-1879
Job description / Role
Reporting to the Marketing Manager your main responsibilities will be but not limited to:
- Manage the marketing budget for ATL/BTL activities to drive consumer interaction
- Prepare brand plans, budgets, and full calendar activity in line with the business strategy
- Manage consumer insights and competitive analysis to develop action plans and to ensure the brand is in line with the organization strategy
- Localize NPD using packaging, pricing, positioning to ensure consumer uplift
- Manage and work with advertising agencies to support campaigns
Requirements
- A minimum of 3 - 5 years experience, with direct experience within FMCG Food Background
- Experience in analyzing consumer insights and competitive analysis to develop action plans
- Must have Middle East experience
- The candidate will be self sufficient, working in an Autonomous and Entrepreneurial environment
- Degree Educated
About the Company
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:
Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal
The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.