Customer Analytics

Job description / Role

- Manage end to end marketing campaign to help up sell and cross sell to existing customers
- Manage and use all e-channels effectively and at optimum level to execute marketing campaigns
- Streamline MIS and reports sent to business
- Optimum usage of CRM, analytical and statistical tools available for campaign management and segmentation
- Critical Business reports and segment portfolio management
- Work closely with segment and marketing to design and roll-out campaigns
- Develop campaign strategies and recording program notes with financial projections
- Enhance bundled value propositions with new/attractive offers and sustenance campaigns
- Manage CATS expectations by meeting requirements on call-out bases and tweaking product offerings.
- Run all campaigns through CRM and extract conversion details from there

Requirements

- Graduate with management qualifications and sound knowledge of systems desired.
- Ideally with banking qualifications but open to any industry.
- Minimum 5 years experience.

About the Company

Mark Williams is a Dubai recruitment company with a wealth of Search & Selection experience. Mark Williams International is a subsidiary of the Williams Group UK and in December 2009 set up the Middle East business.

Mark Williams is a fully licensed recruitment firm currently focused on fulfilling clients needs in; Emiratisation, Financial Services and Information Technology related position within the United Arab Emirates. The initial focus was looking at Emiratisation into the Financial Services sector across all seven Emirates. With an increased demand for over the subsequent years for Emiratisation we have broadened our scope to place UAE Nationals into Industry & Government with dedicated teams for Emiratisation into Financial Services and Industry. Given our focus is primarily on the local market it gives us a depth of understanding & knowledge that enables us deliver our business partners an unrivaled service in terms of; speed and most importantly, quality.

Founding the Middle East business in adverse market conditions has enabled us to capture market-share and establish ourselves as a house hold name within our specialisms. Within two years we had outgrown our initial office and moved to the prestigious Business Central Towers in Media City. Mark Williams, at the end of 2014 has completed its third upscaling of operations to Bay Square, Business Bay. This was a strategic move to enable continued business growth by servicing clients and candidates with improved infrastructure, access and parking. Mark Williams provides candidates and clients private meeting rooms, testing facilities and board room access to facilitate screening and interviews. With our current capacity and growth ambitions Mark Williams is now one of the fastest growing Recruitment agencies in the region.