Job closed
Ref: MP450-2108
Job description / Role
On behalf of our client, a well established manufacturer of food packaging bags, paper bags, plastic bags and refuse sacks, we are recruiting an experienced Digital Marketer. You will be responsible for managing all search engine optimization (SEO) activities on all major search and social media networks. You should be able to manage all SEM and PPC (pay per click) campaigns on LINKEDIN and Google in order to maximize return on investment.
Responsibilities
• Identify trends and insights, perform tests, collect and analyze data and results to accomplish maximum ROI in paid search campaigns.
• Analyze website analytics, PPC initiatives and campaigns effectively.
• Manage campaign cost, assess monthly costs and reconcile errors.
• Optimize landing pages for search engine advertising by conducting keyword discovery and other optimization tasks.
• Research and execute search engine optimization suggestions.
• Research and analyze competitor advertising links.
• Perform email marketing.
• Create and execute link building strategy.
• Work with editorial and advertising teams to drive SEO in content creation and content programming.
• Propose changes to website design, content, linking and other variables to enhance SEO positions for target keywords.
• Write effective SEO friendly content for blogs, journals, websites and social media accounts.
Requirements
The successful Candidate should be located in the UAE and have
• Proven 3+ year work experience as a SEO Specialist.
• Professional certification of Search Engine Optimization (SEO) or Search Engine Marketing (SEM) is a must.
• Professional experience with website analytics tools like Moz, Google Analytics etc.
• Thorough understanding of conversion, online customer acquisition and performance marketing.
• Excellent knowledge of bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
• Up-to-date Knowledge of factors for ranking and best practices in SEO and SEM.
If you are a fully versed with the above and enjoy interpreting analytics reports, this job is for you.
Please make sure you send the cv in the following format plain word document. Under each company you have worked for please give a 2 - 3 line description of who they are and what they do. Please include a list of your duties including any of the above duties Please include in your CV detailing your current salary, full package and your notice period and if you fit the above you will be called by the recruiter to discuss in further detail.
About the Company
BAC Middle East - the longest established professional recruitment consultancy in the UAE. Established in 1979, we have been at the forefront of the region's recruitment industry for 40 years and were the first firm of our type in the world to achieve ISO9001 certification: a reflection of our constant emphasis on quality and customer satisfaction.
With our well-developed infrastructure and staff strength, we are able to assist you with recruitment needs ranging from junior professionals through to middle and senior management, whatever your industry sector.
BAC's proven regional experience and resources can help ensure that you recruit the best available candidates and enjoy the many advantages of a managed recruitment process.