Digital Marketing Manager

Job description / Role

E-commerce has been a game changer to the Retail Industry, revolutionizing consumers shopping habits. We are currently living in a time where E-commerce has reached high heights, where shoppers can access stores from around the world through their device. This has made it possible for the players in the Retail Industry to expand into the offline world. Al Tayer Group has undergone a digital transformation with the intent to innovate and expand its platforms into the E-commerce space. Al Tayer chooses to remain Middle East's Largest Luxury Retailer with the introduction of Ounass, the region's first Luxury E-commerce Platform.

Ounass has been the catalyst to the expansion of Al Tayer's Online platforms. We plan to see our portfolio of Brands come to life on the digital realm of online shopping. In this new era, Digital Marketing plays a major role in communicating the Brand's voice to shoppers. Currently, we have a Senior Digital Marketing Manager Position to drive forward the digital vision and strategy by managing Al Tayer Retail's online presence, developing, and executing strategic marketing programs and optimizing marketing technology infrastructure in alignment with Digital strategy of Al Tayer Retail.

Requirements

The Digital Marketing Manager Position is required to lead and direct the media strategy and supervise its implementation ensuring consistency with brand guidelines and that the appropriate content creation and publishing processes are followed. The ideal candidate will collaborate with the Marketing and Events Management team to create, launch, and optimize digital and social campaigns, including further development of web pages (website and social media pages).

We are looking for a candidate who has the leadership skills to develop the critical thinking, analytical skills, and technical skills of the Digital Team. A Candidate who is able to identify individual talent to mold a team that can, manage, test and optimize online marketing campaigns that drive demand.

About the Company

Established in 1979, Al Tayer Group is a privately-held, diversified company with operations in 12 countries in the Middle East and beyond. With over 7,800 employees from 95 different nationalities, the Group has its headquarters in Dubai, UAE.

Al Tayer Group operates leading, quality-focused businesses in automobile sales and service, luxury and lifestyle retail, perfumes and cosmetics distribution, engineering as well as interiors contracting. The Groups portfolio includes several of the worlds leading brands such as Armani, Bvlgari, Banana Republic, Ford, Ferrari, Gucci, Gap, Harvey Nichols and Maserati. The Group operates over 180 stores across multiple markets in the Middle East. In addition, Al Tayer Group has investments in commercial real estate, contracting, supply chain management, precision tools manufacturing and travel agency services.