Digital Marketing Specialist

Job description / Role

Digital Marketing Specialist - Dubai

An international consultancy firm is seeking a Digital Marketing Specialist to join the sales and marketing team in Dubai. This individual will ensure the firm's website contains the most up to date and pertinent information, presented in an engaging, innovative and informative way.

The person will also be responsible for leveraging best practices from the global network and leveraging social media tools to build client engagement.

Key Duties and Responsibilities:
* Updating and maintaining web banners, menus, galleries, and other information.
* Curate, edit and write content for the website, newsletters, social media channels and blogs.
* Building and populating new web pages, create event specific social media sites and micro sites
* Develop an innovative social media strategy and manage all social media properties.
* Develop and own social media KPIs and ensure content is optimised for SEO.
* Content outreach to ensure effective content distribution to target audiences.
* Key contact to source content from global and drive regional requirements from global content pipeline.
* Monitor key online communities.
* Deliver consumer insights from social media and drive online engagement.
* Manage the production and dissemination of management reports. This can include, subscriber information; Site metrics; error reporting, web analytics etc.

Requirements

* Minimum 3-5 year experience developing content marketing strategies gained in a large corporate environment or working with an agency.
* Exceptional writing and editing skills with a pro-active approach to work
* The successful candidate will be passionate about digital marketing. Therefore, will possess the ability to drive and own the firm's website.
* Able to write quality content for a broad spectrum of business subject matter areas
* Well-versed in SEO best practices
* Google analytics and webmaster tools for insights and reports
* Experienced with social media advertising: facebook and twitter

About the Company

We recruit the very best talent for middle management positions across a range of functions and sectors. Think you've heard all that before? Read on.

We're here to make recruitment better. Better for our clients, our candidates and our own recruitment professionals.

We build relationships, not databases, and add real value that helps organisations and individuals grow. We are a team of functional and sector specialists delivering a genuinely consultative service that is underpinned by the depth of both our market knowledge and the client & candidate networks we have built.

Our clients love it. And as a result, we are one of the fastest-growing professional recruitment groups on the planet. Whether you're hiring or changing jobs yourself, you can't afford to get it wrong.

Argyll Scott will ensure you get it right.