Digital Marketing Specialist

Job description / Role

Digital Marketing Specialist - Dubai

An international consultancy firm is seeking a Digital Marketing Specialist to join the sales and marketing team in Dubai. This individual will ensure the firm's website contains the most up to date and pertinent information, presented in an engaging, innovative and informative way.

The person will also be responsible for leveraging best practices from the global network and leveraging social media tools to build client engagement.

Key Duties and Responsibilities:
* Updating and maintaining web banners, menus, galleries, and other information.
* Curate, edit and write content for the website, newsletters, social media channels and blogs.
* Building and populating new web pages, create event specific social media sites and micro sites
* Develop an innovative social media strategy and manage all social media properties.
* Develop and own social media KPIs and ensure content is optimised for SEO.
* Content outreach to ensure effective content distribution to target audiences.
* Key contact to source content from global and drive regional requirements from global content pipeline.
* Monitor key online communities.
* Deliver consumer insights from social media and drive online engagement.
* Manage the production and dissemination of management reports. This can include, subscriber information; Site metrics; error reporting, web analytics etc.

Requirements

* Minimum 3-5 year experience developing content marketing strategies gained in a large corporate environment or working with an agency.
* Exceptional writing and editing skills with a pro-active approach to work
* The successful candidate will be passionate about digital marketing. Therefore, will possess the ability to drive and own the firm's website.
* Able to write quality content for a broad spectrum of business subject matter areas
* Well-versed in SEO best practices
* Google analytics and webmaster tools for insights and reports
* Experienced with social media advertising: facebook and twitter

About the Company

Carter Murray is a specialist recruitment consultancy specialising in the placement of marketing professionals into professional services firms, the financial services sector, multi-national corporations and global brands from our offices in London, Dubai and Sydney. Carter Murray is a member of The SR Group, a specialist global recruitment consultancy founded in 1987, operating in the niche markets of Taxation, Legal, HR and Marketing recruitment. From the worlds largest companies to small owner-managed businesses, we recruit at all levels for a complete cross-section of clients. Our clients include the full range of UK and international professional services firms and financial services companies. We recognise that they expect an exceptional level of service and a real knowledge of todays highly specialised market.Each of our consultants personally manages their own clients and specialises in specific areas of this key marketplace. We take the time to really understand both parties needs and provide focused and consistent advice.