Digital Media Planner

Mackenzie Jones

Dubai, UAE

Ref: HP279-3405

Job description / Role

Employment: Full Time

Client a leading digital communications agency is looking for Digital Media Planner to join their energetic team of creative individuals.

As a Digital Media Planner, you will need combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible.

Your primary duties will include but not be limited to:
- Provide the agency with research on external environmental trends, business trends, market research, customer research, competitor analysis,
- Continue to develop and implement standardized strategic planning tools to foster consistency over time and across projects. Complete this within the agency’s planning process but enhance the process through specific planning tools as well as syndicated or proprietary databases that enhance the level of thinking and insight injected into the entire process,
- Actively grow the abilities and skill of the department members through formal training programs, mentor ship and hands on learning,
- Work closely with client and account leads to identify campaign strategies and develop these strategies into media plans for major clients,
- Daily management of planning, buying and execution across a variety of digital programs,
- Provide in-depth and thorough thinking, media knowledge and POV for the internal team, the account team and the client,
- Analyze data trends across various media partners and campaigns with in-house client servicing team to develop campaign insights and implications that meet report deadlines,
- Analyze multiple sources of external data to assist in strategy, planning and buying decisions,
- Oversee and issue buy authorization/specs and guidelines for buys,
- Maintains comprehensive, well-organized records on assigned clients' activity and deliverables,
- Maintaining knowledge of current digital media trends.

Requirements

- Ability to effectively communicate with a portfolio of clients via email, phone, presentations and meetings,
- Ability to handle pressure, long hours & deliver within deadlines,
- Be a team player and contribute to development of & others,
- Highly adaptive/have a passion for digital media marketing & changing technology in the fast paced industry,
- Must be able to multi-task, think on your feet & exhibit attention to details,
- Bilingual Arabic/English

About the Company

Mackenzie Jones Middle East has decades of recruitment expertise in various industry sectors. Along with a deep understanding of key market sectors and regions, we never forget to treat clients, companies and candidates as individuals who have unique needs.

So we always listen, constantly learn, occasionally challenge and frequently advise. Its all part of a service renowned for its courtesy, consideration and dedication. Based in Dubai since 2006, our office covers the GCC and Levant countries and with the right regional expertise, we are the leading specialists.

Were growing rapidly because people appreciate our honesty, commitment and results.

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