Job closed
Ref: KP969-859
Job description / Role
Director of Marketing, MEAI
Salary: Negotiable
A leading global hotel company with over 100 hotels, recognized for its world-class properties internationally requires a Director, Marketing, Middle East Africa & India to be based out of the Dubai Regional Office in the UAE. Recognized as a top employer, my clients corporate culture encourages professional development and growth opportunities from within, building a loyal and experienced colleague base who are passionate about providing guests with a unique and meaningful travel experience. The company is focused on growth and has a robust development pipeline of new hotels that will open around the world over the next five years.
Responsible for executing traditional communications campaigns in Region, leveraging advertising, promotions, etc. Works with agencies to plan and execute paid external communication efforts. Modifies and adapts centrally developed campaigns to increase their effectiveness in the Region for all brands. Supports hotels in executing and utilizing advertising and marketing collateral. Coordinates activities with the e-distribution team to ensure maximum results.
Reporting to the Vice President, Sales & Marketing, responsibilities and essential job functions include but are not limited to the following:
- Consistently offers professional, engaging and friendly service.
- Works with Vice President of Sales & Marketing to develop Marketing Communication plans for the FRHI brands within their Region.
- Coordinate Regional initiatives funded by the Regional Marketing Budget.
- Ensure alignment on key initiatives with regional network of hotels.
- Initiate and execute initiatives cofounded with the hotels on an opt-in model basis.
- Develops and executes media plans and tailored campaigns.
- Uses corporate standards for collateral and develops regionally appropriate executions for collateral, in-room and property sales materials, etc.
- Aligns marketing communication tools to deliver reservations and revenue efficiently and effectively.
- Tailors centrally developed Brand materials to needs of their Region.
Requirements
- 5+ years of hospitality or travel industry marketing and advertising experience.
- Excellent command of the English language and written and verbal communications and interpersonal skills required.
- Knowledge of strategic and tactical planning for marketing and advertising, suppliers and communications methods and media.
- Familiarity with all lodging business segments and sources.
- Experience / knowledge of advertising agency management and compensation.
- Four year degree from an accredited university in Business, Hospitality, Advertising or a related field.
About the Company
Edge Resourcing was established in the United Arab Emirates in 2008. We have taken care in our growth and have kept our corporate values throughout.
Edge Resourcing is led by a specialist team of Recruitment Consultants, each of whom have experience of working in and a sound knowledge of the local market place. We have gradually expanded our horizons and now offer specialist services within the Middle East Retail sector. Our aim is to provide a thorough and honest service to both our candidates and clients, making sure that we only take on work which we feel we can service to the correct level of satisfaction required.
We currently offer professional and tailored contingency and retained search services to the following specialist sectors of the market: Retail Accountancy and Finance Office Support Human Resources Sales and Marketing Legal
Our aim is to continue to position ourselves in the market as one of the most consistent and successful suppliers of manpower. We strive to make things happen and make a difference to your business and career. Success isnt just about putting people into jobs, but about giving you an honest, personal service. Whether you are a client or a candidate, our aim is to find out exactly what it is that you are looking for, rather than push you to settle for your second choice.