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Job description / Role
Duties & Responsibilities:
Marketing & Branding Strategy
• Define, prioritize, and develop new projects, campaigns, and marketing strategies
• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
• Creating and managing promotional collateral to establish and maintain product branding
• Planning and execution of all communications and media actions on all channels, including online and social media
• Assisting with product development, pricing and new product launches as well as developing new business opportunities
• Creating and managing promotional collateral to establish and maintain product branding
• Organize assets by project and work with outside organizations on optimizing our content.
• Managing the budget for advertising and promotional items
• Make sure that all content produced complies with our legal standards.
• Competitor and customer insights analysis
Online Marketing
• Schedule Instagram posts and stories, Tweets, YouTube videos, Facebook posts, and Pins based on a social media calendar.
• Optimizing our social content across all channels
• Reporting on and analyzing social metrics monthly and quarterly.
• Stay current with content trends across all platforms and develop new ideas to attract new customers
• Contribute to greater social media strategies to meet and exceed business goals and growth.
Sales & Events
• Analysis of sales forecasts and relevant financials and reporting on product sales
• Attract distributors or trading partners to promote and sell nutritional products
• Organize all event materials, contracts, and budgets
• Work with the Nutrition team to optimize sites and find areas of improvement
• Maintain program calendar of events and research and plan for new events with appropriate audiences
• Work with design and content teams to manage booth design, collateral, and other advertisements / materials / decor
• Establish event success criteria (leads) and evaluate results against goals
• Any other tasks as assigned by the Director or Management.
Salary:
AED
8,000 to 10,000
per month inclusive of fixed allowances.
Additional benefits: Medical Insurance + Annual air ticket allowance
Requirements
• We are looking to hire a sales and marketing executive for our nutritional products company established in Dubai.
• An ideal candidate must have pleasing personality, go getter attitude and excellent in communication skills.
• Candidate must also have expertise handling social media / digital marketing activities and must be available to join immediately.
About the Company
A leading group in UAE.