Specialist, Designer

Job description / Role

JOB PURPOSE :

Plans, develops and implements ADNOC Offshore digital communication activities and services, including development, review and enhancement of the corporate website and intranet, social media and other digital platforms to maximize reach and audience engagement, and meet key stakeholders' requirements, in line with the Group Corporate Communication objectives.

KEY ACCOUNTABILITIES:

Job Specific Accountabilities
- Develops and implements consistent and realistic operational plans for the team in line with the Division objectives.
- Contributes to the development of the Division business processes and operating procedures; develops and supervises the implementation of Divisional policies, processes, systems, standards, procedures and internal controls in order to support execution of the Division work programs in line with approved standards.
- Compiles and provides input for preparation of the Division budgets and regularly monitors expenditure against approved budget levels; Investigates, reports and reconciles any significant variances to ensure effective performance and cost control.
- Continuously monitors the achievement of the Division KPIs in line with the long term plans for the Division to reinforce an organization-wide drive for performance; recommend corrective action as and when required.
- Supervises the development of content for various digital platforms and services including the ADNOC Offshore Intranet and contributes to ADNOC corporate website and online social media platforms to maximize reach, and ensure the ADNOC Group's image, brand and reputation is well communicated and visible to all internal and external stakeholders.
- Associates with the appropriate internal stakeholders to implement digital communication strategy, ensuring both functionality and content requirements are addressed including the intranet page, e-newsletter, ADNOC corporate social media platforms, micro-sites for specific projects, etc.
- Analyzes, develops and delivers new functionalities and enhancements to the website and other digital services, including websites, microsites, emails, e-newsletters, SMS / MMS, etc. in order to optimize communication and enhances stakeholder engagement.
- Supervises the development and maintenance of web content management system and administration tools to effectively organize and disseminate online content. Conducts digital content review and updates processes in order to ensure quality and relevance of content, and collaborate with the content team to address issues.
- Provides digital communications related counsel to business and corporate functions and assets, as deemed necessary, in order to develop and oversee the execution of integrated communications plans. Provides technical guidance and interventions for business and corporate functions in order to optimize and manage a wide-range of digital applications and platforms that support in meeting business objectives.
- Supervises the activities of the personnel and resources of the team to achieve the Division objectives in an efficient and cost-conscious manner.
- Conducts researches including analyses of user behavior, and participates in the assessments in order to convey research insights to the relevant internal stakeholder (Business/ Corporate Functions).
- Liaises with business and corporate functions across the company in order to understand their requirements, identify opportunities for promoting online content, and recommend strategies for enhancing communication with online target audiences.
- Conducts performance data review and metrics related to the digital platforms and develops regular report on digital platforms usage, and recommends necessary actions to improve usage.
- Develops awareness and training sessions on digital communication in order to enhance internal capabilities, and to improve awareness on the digital communication media.
- Identifies opportunities for continuous improvement of systems, processes and practices taking into account 'international leading practice', in order to improve business processes, and increase operational effectiveness.
- Supports the institution of an HSE culture and ensure compliance with relevant HSE policies, procedures, systems & controls and applicable legislation and sustainability guidelines across the company in line with international standards, best practices and ADNOC Code of Practices.

Generic Accountabilities

Supervision
- Plan, supervise and coordinate all activities in the assigned area to meet functional objectives.
- Train and develop the assigned staff on relevant skills to enable them to become proficient on the job and deliver the respective section objectives.

Budgets
- Provide input for preparation of the Section / Department budgets and assist in the implementation of the approved Budget and work plans to deliver Section objectives.
- Investigate and highlight any significant variances to support effective performance and cost control

Policies, Systems, Processes & Procedures
- Implement approved Section / Department policies, processes, systems, standards and procedures in order to support execution of the Section's / Department work programs in line with Company and International standards.

Performance Management
- Contribute to the achievement of the approved Performance Objectives for the Section / Department in line with the Company Performance framework.

Innovation and Continuous Improvement
- Design and implement new tools and techniques to improve the quality and efficiency of operational processes.
- Identify improvements in internal processes against best practices in pursuit of greater efficiency in line with ISO standards in order to define intelligent solutions for issues confronting the function.

Health, Safety, Environment (HSE) and Sustainability
- Comply with relevant HSE policies, procedures & controls and applicable legislation and sustainability guidelines in line with international standards, best practices and ADNOC Code of Practices.

Reports
- Provide inputs to prepare Section MIS and progress reports for Company Management.

COMMUNICATIONS & WORKING RELATIONSHIPS:

Internal
- Frequent contacts with Division/Department Managers, regarding development of digital communication activities and contents.
- Regular contacts with peers in ADNOC and Group Companies for communication initiatives.

External
- Frequent contacts with external consultants and third-party service providers to meet division objectives .

Requirements

QUALIFICATIONS, EXPERIENCE, KNOWLEDGE & SKILLS:
Minimum Qualification
- Bachelor's degree in communications, digital communication, marketing, or equivalent discipline.

Minimum Experience & Knowledge & Skill
- Minimum of 8 years of experience in progressive and senior-level roles in corporate communications.
- Preferably experience in a large-scale organization with complex and multi-sectorial business operations or experience working in various industries.
- At least 3 years in a managerial / supervisory position.
- Strong knowledge of digital communication strategy development and implementation.
- Strong knowledge of a wide range of digital platforms including social media, websites, e-newsletters.
- Knowledge of web content management systems.
- Strong project management knowledge and ability to deliver web/digital projects within cross-functional teams.
- Strong understanding of information architecture, usability and site design.
- Creative and innovative approach to communications with the ability to identify new ways of working and lead the change needed.
- Ability to develop and maintain successful relationships with internal and external stakeholders.
- Knowledge of ADNOC Offshore's operations and various sectors, and ability to lead the delivery of tailored solutions in line with specific business requirements.
- Strong knowledge of market and user behavior analysis tools.
- Communications skills.
- Proficient in English.

About the Company

We are one of the world's leading energy producers, and a primary catalyst for Abu Dhabi’s growth and diversification.

We operate across the entire hydrocarbon value chain, through a network of fully-integrated businesses, with interests that range from exploration, production, storage, refining and distribution, to the development of a wide-range of petrochemical products.

Since 1971, we have created thousands of jobs, driven the growth of a diverse knowledge-based economy, and played a key role in Abu Dhabi’s global emergence.

Today, we continue to look for new and innovative ways to maximize the value of our resources, pioneering those approaches and technologies that will ensure we are able to meet the demands of an ever-changing energy market, and continue to have a positive impact on the Abu Dhabi economy for generations to come.