Certificate in Strategic Thinking & Planning

Location
UAE, Dubai - Conrad Hotel
Dates
21 - 24 Oct 2018 (4 days)
Course Type
Professional Training Course
Accreditation
Yes (Details)
Language
English
Price
$3,995

Course Overview

This intensive seminar provides a well-structured and robust toolset for executives and managers who need to participate in strategic planning and management activities.

You will gain a clear view of the contemporary strategic context, as well as seeing some of the management thinking that has influenced the development of strategic thinking over the past 65 years or so, giving an ability to interpret historical strategy, as well as to analyse future options and to synthesis strategic themes and objectives.

Establishing a strong line of sight from the corporate vision, all the way through to day-to-day actions that support the business strategy, the course will provide the concepts, language, frameworks and techniques to confidently engage with strategic thinking and planning tasks.

The programme also looks closely at how to develop an appropriate strategic position, including a comparison of 'red' and 'blue' ocean thinking, as well as the classic generic strategies and five forces models.

When you have attended this seminar, you will be able to apply the structure and content confidently in your strategic roles.

Who should take this course

This course is aimed at any executive, manager or professional wishing to gain a good understanding of thinking and planning. It will also benefit people wishing to have a 'refresher' in MBA style strategic management frameworks. The course covers from foundation through to intermediate level, so is suitable for people with no prior experience, as well as for people who have some experience.

People who have attended this course include Chief Executives, Chief Financial Officers, Vice Presidents, Senior Managers, Programme Managers, Marketing Managers, IT Managers and HR Managers.

Accreditation

Certificate

Course content

Benefits of Attending:

  • Develop more rigorous thinking, using structured frameworks
  • Choose appropriate frameworks for analysing the external environment and internal capability, to produce sharper insights
  • Articulate the differences between a deliberate strategy and an emergent strategy
  • Use strategic intent to guide employee choices
  • Identify the right strategic choices for market position and innovation, to guide your planning

About Course Provider

Informa Middle East, formerly known as IIR Middle East, has over two decades of regional experience in organising and managing all types of business events. This means that when you attend one of our conferences or training courses you are getting only top quality.

Businesses face many challenges in the 21st century. Dynamic markets and increasing competition require companies to stay one step ahead if they want to succeed. We can help better prepare you for these challenges. Through our diverse range of seminars, conferences and events, we give you the advantage you need by providing you with the latest industry knowledge, business information and training. This allows you and your employees to keep ahead of the game.