Digital Marketing & SEO

Digital marketing helps a business to reach its potential customers, find new customers, build a strong brand, and achieve better RoI than any other marketing channels. Some of the digital marketing assets are your Website, Branded assets (logos, icons, acronyms, etc), Video content (video ads, product demos, etc), Images (infographics, product shots, company photos), Written content (blog posts, eBooks, product descriptions, testimonials), Online products or tools (SaaS, calculators, interactive content), Reviews, Social media pages, and the like.

Anyone who aspires to become a successful digital marketer

Certifcate

Section 1: SEO Foundation

•    Lesson 1: Course Introduction
  

•    Lesson 2: SEO Introduction
  

•    Lesson 3: How Search engine works?
  

•    Lesson 4: Types of SEO
  

•    Lesson 5: Keyword Research and Competitive Intelligence
  

•    Lesson 6: On-Page Optimization
  

•    Lesson 7: Off-Page Optimization
  

•    Lesson 8: How to Build Quality Backlinks?
  

•    Lesson 9: Learn use of HTML, URL, Title, Meta tags ,H1  and  ALT images
  

•    Lesson 10: Duplicate Content
  

•    Lesson 12: Design and Architecture
  

•    Lesson 13: Local SEO
  

•    Lesson 14: Algorithm Update and SEO Changes
  

•    Lesson 15: SEO Tools and Google Keyword Planner
  

•    Lesson 16: Introduction to white, grey, and black hat SEO techniques
  

•    Lesson 17: Overview and setup of Google Search Console
  

•    Lesson 18: SEO Interview Question Answers – Quiz Time
  

Uplatz is an innovative digital marketplace for smart learning. It is a tutor-based 1:1 learning platform. We have a strong network of qualified and experienced tutors providing hot courses (such as Big Data, Hadoop, SAP FICO, Informatica, Python, and more..) in a virtual classroom set-up.

And guess what? No one in the market can beat us in course prices! Each of our courses is listed at 80% discounted rate from average market price of the same course.

What more, we have a strong technical team with a mentor from IIT Kanpur! Digital, digital, digital...

Happy Learning at uplatz!