Diploma in Digital Marketing

Beats Electronics - popularly known for selling headphones - spend ninety percent of their budget in marketing. That is why they have great sales year after year, and why they can sell their products at a high price for the brand alone. If you want to keep up with trends and reach billions of people with the ease of the internet, this CPD Certified Diploma in Digital Marketing course is for you.

The course is divided into multiple sections, wherein the first section you learn about sales and marketing. You also learn about the nature of internet marketing, affiliate marketing, competition, research and niches. You then move to the second portion of the course, where you discover more about traffic, article marketing and search engine optimization. Next, you look further into marketing using Blogs in WordPress, through emails and strategies towards internet marketing. Finally, you explore the possibilities of digital marketing using social media sites like LinkedIn, Twitter, Facebook, etc.

This course is going to help you understand the basic ideas behind digital marketing and discover more ways for you to spread your brand worldwide. Gain your accreditation today!

Anyone interested to learn this course.

CPD

COURSE CURRICULUM

Module 01

• Sales and Marketing
• How Internet Marketing Works
• How To Make Money With Internet Marketing
• What is Affiliate Marketing
• Competition in Internet Marketing
• Researching in Internet Marketing
• Desperate Niches
• Profitable Niches

Module 02

• Clickbank
• What is Traffic?
• Traffic vs. Relevance
• Article Marketing
• Paid forms of Traffic - 1
• Paid forms of Traffic - 2
• Search Engine Optimization
• Search Engine Optimization 2

Module 03

• Best SEO Practice
• Blogs - WordPress
• Blogs - WordPress II
• Email Marketing I
• Email Marketing II
• Internet Marketing Strategy I
• Your own website vs free options online I
• Your own website vs free options online II

Module 04

• What Are Niche Website?
• The Role Of Visualization In Education
• Identify Your Best Platform Or Software
• Select A Web Host
• Collect Your Site
• Building A Content Rich Website
• Build Backlinks
• Use SEO, Multimedia And Social Sites
• Use Analytics
• Wrapping Up

Module 05

• Introduction
• Understanding the Value of Social Media Buzz and What It Can Do For Your Business
• Developing a Winning Social Media Marketing Plan
• Setup and Manage a Facebook Page That Works
• Tweet Your Way to Online Prominence
• Build Your Network with LinkedIn
• Captivate Your Audience with YouTube
• Conclusion

Module 06

• Introduction to Email Marketing
• Using Email Marketing Software
• Building Email Lists by Quantity
• Building Email Lists by Quality
• Crafting an Email
• Analyzing and Tracking Your Email Marketing Strategy

Module 07

• Introduction to Facebook
• Why You Should Care
• Setting up a Facebook Page
• How to Get More Likes for Your Facebook Page
• Facebook Advertising
• How Much Does Facebook Advertising Cost?
• Marketing on Facebook
• Create a Content Calendar
• Understanding Edge Rank & the Art of Engagement

Module 08

• TWITTER FOR BUSINESS
• TOP TWITTER TIPS
• TWITTER IS
• BUSINESS TERMS
• WHY USE TWITTER FOR MARKETING
• TWITTER MARKETING BASICS
• TWITTER METRICS
• YOUR BIO
• WHEN TO TWEET
• BUILDING YOUR COMMUNITY
• GENERATING LEADS
• REAL-TIME TWITTER MARKETING
• ENGAGEMENT
• TWETIQUETTE (TWEETING ETIQUETTE)

Module 09

• What is Instagram?
• Instagram for Business
• Instagram & Community

Assessment and Certification:

Upon completion of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and the results will be given to you immediately. Before sitting your final exam you will have the opportunity to test your proficiency with a mock exam. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of GBP24 for a PDF copy and GBP39 for an original print copy sent to you by post.

We are a company who is best known for offering awarding body accredited online courses that are available for anyone who wishes to acquire a certification and take their professional life to the next level.

As an online learning site, we are aware of the fact that there are a lot of people out there who considers themselves to be a curious learner but the courses that they are interested in are not available in the area. So, we have decided to give them a chance to learn in a convenient way – in their own convenient place and time.