Fundamentals of Marketing

Location
Online
Dates
Can be taken anytime (2 hours)
Course Type
Professional Training Course
Accreditation
Yes (Details)
Language
English
Price
$129

Course Overview

In this Fundamentals of Marketing course by Uplatz you will understand what marketing is and how it is different from sales. You'll learn how to speak authoritatively about the elements of marketing and branding, build a customer journey from discovery to purchase. In this marketing course, you will grasp the basics of marketing, and how to think, sound and act like a marketer. If Marketing is your desired field, you should be more employable and valuable as a marketer.

Who should take this course

Anyone who wants to learn the fundamentals of marketing

Accreditation

Certificate

Course content

1) Introduction to Marketing

2) Companies and the Market Environment

3) Buyer Behavior

4) Marketing Strategies I

5) Marketing Strategies II

6) International Marketing

7) Market Research I

8) Market Research II

9) Product Policy I

10) Product Policy II

11) Market Crisis

12) Distribution Policy

13) Communication Policy

14) Price Policy

15) Marketing-Mix

About Course Provider

Uplatz is an innovative digital marketplace for smart learning. It is a tutor-based 1:1 learning platform. We have a strong network of qualified and experienced tutors providing hot courses (such as Big Data, Hadoop, SAP FICO, Informatica, Python, and more..) in a virtual classroom set-up.

And guess what? No one in the market can beat us in course prices! Each of our courses is listed at 80% discounted rate from average market price of the same course.

What more, we have a strong technical team with a mentor from IIT Kanpur! Digital, digital, digital...

Happy Learning at uplatz!

How to enroll?

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